Lilly announces new study data on Inluriyo in metastatic breast cancer
The five-year survival rate for metastatic breast cancer is 30%
The five-year survival rate for metastatic breast cancer is 30%
The five-year survival rate for metastatic breast cancer is 30%
US tariffs on UK-produced pharmaceuticals will remain at zero for three years
Around one in five breast cancer cases are HER2-positive
The site is the third of four new US sites that Lilly has announced
Find out which agencies came top and which agencies are among the big climbers in this year’s list
Dec 18, 2025 | Thought Leadership
By Chris Moore
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Dec 15, 2025 | Intelligence
Trust isn’t a campaign outcome; it’s the product of behaviour, language and consistency
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Today’s audiences listen simultaneously to multiple channels, from social media to digital detailing, which leak into each other like a commuter’s headphones on a crowded train
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The US, EU and UK operate under different systems, with distinct expectations for clinical evidence, timelines and commercial readiness
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If we’re using AI to inform healthcare decisions, ethical guard rails are essential
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How pharma can rebuild competitiveness from the factory floor
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This year marks the congress’s 50th anniversary, with the theme: Many journeys. One global community
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December 23, 2025 | Medscape Education|
Discover how AI-powered tools are transforming rare disease diagnosis, patient care, and clinical decision-making.
December 23, 2025 | Medscape Education|
For a child with a rare disease, a doctor’s continuing education can end a years-long diagnostic odyssey and unlock access to vital care.
December 23, 2025 | Medscape Education|
How was a new rare disease discovered through Singapore’s Undiagnosed Disease Program? And how will technology allow us to change how we discover rare diseases …
December 23, 2025 | Medscape Education|
Nurses play a vital and multifaceted role in rare disease care, providing consistent patient support, education, and care coordination, and ongoing education is essential to …
December 23, 2025 | Medscape Education|
Christy Rohani-Montez, Medscape’s Rare Disease Education Lead recently spoke with Dr Lucy McKay, CEO, and Megan Pullein, Strategic Operations Officer from the UK-based charity Medics …
December 16, 2025 | Amiculum|AI, JCA, Market Access, Patient-integrated Communications, VuuAI, genAI, healthcare communications, misinformation, omnichannel, trends
By Sarah Theobald
December 16, 2025 | Cuttsy + Cuttsy|Communications, Decentralised trials, Digital, Pharma, advocacy, clinical trials, partnerships, patient engagement
Discover the key trends shaping clinical research in 2026, from patient-centric approaches to empowering site staff and fostering stronger human connections.
December 4, 2025 | Amiculum|AI, Persona generation, Segmentation, artificial intelligence, healthcare communications, omnichannel
By Aaron Fletcher
December 2, 2025 | Cuttsy + Cuttsy|Inclusive design, communication, design, health literacy, patient engagement
Discover how clear communication and health literacy principles can transform complex patient materials into simple, engaging, and empowering health information.
November 28, 2025 | Cuttsy + Cuttsy|Insights, Patient first, The participation equation, clinical trials, patient engagement
Go behind the scenes of The participation equation – our call to put people, not just data, at the heart of clinical research.
