Please login to the form below

Not currently logged in
Email:
Password:

Communiqué Public Affairs And Policy Consultancy of the Year

Sponsored by:

Zenopa logo

2020 Finalists

ENGINE MHP

Having reached one summit in 2018, last year was about aiming higher still. The external outlook was challenging: political headwinds swirling, and clients continually challenging MHP to articulate how policy change drove back to commercial success.

Rather than doubling down on what worked before, we took a risk in 2019. MHP argued that decision-makers can be motivated in just the same way as anyone: by telling compelling and simple stories. This led to innovative tactics: from a 13-minute documentary on severe asthma to a leading public affairs campaign on research funding based around just two words.

We pushed our clients to the limit in these novel tactical executions, but the results speak for themselves. Major policy change delivered in dementia, stigma shattered in HIV, and a transformative way of ‘doing policy’ embedded across every function of a global pharmaceutical. Along the way we chalked new wins and expanded mandates. 8% growth enabled our Practice to invest in our existing talent and bring 17 new people into the business, with backgrounds in the UK Government, research sector and professional colleges. If 2019 had a theme for MHP, it was to keep on climbing.

Lexington

2019 marked another period of profound change for the UK, with a Parliament consumed by Brexit, an NHS struggling to balance expectation with financial reality and the wider fragmentation of political and cultural loyalties. Client need was changing as a response, moving away from traditional public affairs campaigns and geographies. Only by adapting could Lexington Health help deliver the impact clients needed.

By diversifying its offer: delivering new, creative campaigns, shifting from a reliance on the influence held in Westminster, building a market-leading offer in AI and digital healthcare, and continuing to invest in our biggest asset – our industry-leading team of consultants – 2019 became the most successful year in the 22-year history of Lexington Health.

Lexington’s strategy delivered a number of industry firsts, including the launch of the first healthcare public affairs agency in Cambridge – opened by the Health Secretary – and founding the Digital Coalition, a convening power for the digital healthcare community to design patient-centred digital policy, which reinforced its reputation as a leader in digital health. Lexington Health also significantly grew its international offer and made its first successful business steps into new global markets, all of which supported the consultancy to grow by a record-breaking amount.

Executive summaries as submitted.

Back to full list

Category Sponsors

Key dates

Entry deadline 5 March 2020
Extended entry deadline 12 March 2020
Judging day 1 7 May 2020
Judging day 2 21 May 2020
Awards Ceremony 2 July 2020

Contact information:

For sponsorship opportunities:
Sales Team
sales@pmlive.com
Tel: +44 (0)1372 414200

General event enquiries:
Debbie Tuesley
dtuesley@pmlive.com
Tel: +44 (0)1372 414243

Behind the Judging: An exclusive insight into all the major healthcare awards

Behind the Judging: Communiqué Awards
Find out what co-the chair of judges Annabelle Sandeman, senior judge Neil Flash and previous award winner Jan Steele have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.