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Excellence in Communications via Meetings or Congresses

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Finalist

Connect & Collaborate: Celgene's 1st Annual Breast Cancer Investigators' Forum

by ROCK medical communications for Celgene International


Summary of work

The ‘Connect & Collaborate’ forum was an exciting, innovative departure from traditional meetings. The forum brought together clinical experts, academic researchers, trial investigators and Celgene representatives to discuss unmet needs in breast cancer chemotherapy. The fully interactive forum critically examined the clinical and scientific data supporting Abraxane (nab-paclitaxel) to identify gaps in the evidence base, facilitate cross-fertilisation of research insights and share trial experience. To ensure comprehensive two-way discussions between delegates and Celgene, the programme included keynote lectures, innovative workshops, panel discussions and opportunities to present ideas for future nab-paclitaxel trials to the sponsors. The meeting met or exceeded expectations.

Judges comments

This was a programme that showed a deep understanding of customer needs with a bold concept that attracted an impressively high level of stakeholder interest. It was a great meeting that provided an opportunity to share the latest thinking and understanding and could be an incredible step forward if they take it to the next level. It was new and different and exactly the sort of thing the industry should be doing.


Winner

SHARE+ - by Aurora for Roche Products


Finalists

MRI to support the diagnosis of spondyloarthritis - UK Road Show - by dna medical communications for AbbVie

HIV Voices Symposium - by ICC Lowe for Gilead

HIV Dialogues: HIV Services Summit - by Just:: Health Communications for ViiV Healthcare

Connect & Collaborate: Celgene's 1st Annual Breast Cancer Investigators' Forum - by ROCK medical communications for Celgene International


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Behind the Judging: Communiqué Awards

Behind the Judging: Communiqué Awards
Find out what the chair of judges Anna Korving, senior judges Sarah Matthew and Annabelle Sandeman and previous award winners Paul Tanner, 90TEN and Emma Reynolds, Cohn & Wolfe; have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.