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Excellence in Communications via Meetings or Congresses

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Finalist

HIV Dialogues: HIV Services Summit

by Just:: Health Communications for ViiV Healthcare


Summary of work

Against the backdrop of unprecedented pressure on healthcare systems and austerity measures, in 2012 ViiV Healthcare launched HIV Dialogues, a consultation initiative to identify key challenges facing the sustainability of world-class HIV care in the UK. Under this banner, the HIV Services Summit provided a unique and fresh opportunity to bring the HIV community together to debate and prioritise their own ideas on how to move HIV management towards a chronic disease model whilst protecting the quality and accessibility of care. Cleverly designed interactive workshops not only empowered multidisciplinary delegates to work collaboratively to develop 50 action-oriented solutions, but also pinpointed specific opportunities for ViiV support (initiatives now being implemented in 2013). To attract high-calibre delegates, endorsement and participation was sought from highly respected HIV experts and a comprehensive agenda, designed to take delegates on a journey to stimulate thinking and prompt ideas whilst also being broadly educational in content, was developed. Oversubscribed within 2 weeks, the Summit proved to be a chief talking point amongst the HIV community with 97 per cent of attendees giving the meeting a score of 4 or 5 out of 5, 24 individual live highlights posted on Twitter, and a feature piece appearing in GP magazine.

Judges comments

This summit provided a rare and unique opportunity for collaboration. It’s very unusual to have a waiting list for a pharma-organised summit but, such was the level of interest, the response was overwhelming. Particularly impressive was the action-oriented approach and commitment to follow up, as the team set out to carefully identify projects for future implementation and ascertain how the company can add further value, sowing the seeds for lasting contributions to clinical practice.


Winner

SHARE+ - by Aurora for Roche Products


Finalists

MRI to support the diagnosis of spondyloarthritis - UK Road Show - by dna medical communications for AbbVie

HIV Voices Symposium - by ICC Lowe for Gilead

HIV Dialogues: HIV Services Summit - by Just:: Health Communications for ViiV Healthcare

Connect & Collaborate: Celgene's 1st Annual Breast Cancer Investigators' Forum - by ROCK medical communications for Celgene International


Winners in Pictures

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Behind the Judging: Communiqué Awards

Behind the Judging: Communiqué Awards
Find out what the chair of judges Anna Korving, senior judges Sarah Matthew and Annabelle Sandeman and previous award winners Paul Tanner, 90TEN and Emma Reynolds, Cohn & Wolfe; have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.