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Excellence in Professional Education Programmes

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Winner

Excellence in Ophthalmology

by Watermeadow Medical for Novartis Pharmaceuticals UK Limited


Summary of work

Winner: Excellence in Ophthalmology

Excellence in Ophthalmology is an integrated non-promotional programme of needs-based medical education, training and support for UK ophthalmologists, scientists and allied healthcare professionals. Launched in February 2012, this ongoing programme has supported more than 30 initiatives to date, which together aim to provide updates on scientific developments, share best practice in service delivery/patient pathway, and provide training opportunities to members of the UK ophthalmic community. The programme is overseen by an independent steering committee of key UK ophthalmology professionals, and initiatives are showcased through a password-protected online portal. Future initiatives will continue to be developed in response to feedback from the ophthalmology community, to ensure that they receive the support they need to deliver enhanced and expanded ophthalmology services in an ever changing and increasingly pressured environment.

Judges comments

This is a professional educational programme that’s all about service change. With a broad, multi-disciplinary approach it took a central idea and enabled local behavioural change to take place within ophthalmology units, which really benefited both clinicians and patients. There was diversity across the programme and the judges really liked the openness of the corporate objectives stated in the entry, which we felt gave a high degree of transparency.

A very impressive and worthy winner.


Finalists

Hepatology 360: Collaboration and Learning in Hepatology - by Litmus MME for Abbott

EUSOBI Breast MRI Training Programme - by Ogilvy Healthworld Medical Education for EUSOBI and Bayer

Best Practice Guidelines for Managing Colic - by Pegasus for Crosscare

PLaN for MS Service Improvement - MS Specialists Training - by Red Door Communications for Biogen Idec


Winners in Pictures

Photo Gallery

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Key dates

Entry deadline 14 March 2019
Extended entry deadline 21 March 2019
Judging days 9 May and 23 May 2019
Awards Ceremony 4 July 2019

Contact information:

For sponsorship opportunities:
Sales Team
sales@pmlive.com
Tel: +44 (0)1372 414200

General event enquiries:
Debbie Tuesley
dtuesley@pmlive.com
Tel: +44 (0)1372 414243

Behind the Judging: An exclusive insight into all the major healthcare awards

Behind the Judging: Communiqué Awards
Find out what co-the chair of judges Annabelle Sandeman, senior judge Neil Flash and previous award winner Jan Steele have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.