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Excellence in Professional Education Programmes

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Finalist

Best Practice Guidelines for Managing Colic

by Pegasus for Crosscare


Summary of work

Best Practice Guidelines for Managing Colic is a comprehensive training refresher for the whole pharmacy team, accredited and judged as excellent by the Royal Pharmaceutical Society and described as one of the “best documents and support tools...not just in a long time but possibly ever” by a senior representative in the pharmacy community. The training has reached over 10,000 pharmacists and there have been nearly 3,000 requests for the guidelines to date, from both independents and chains.

Judges comments

This was really simple, but reached a lot of people and demonstrated integration and accessibility and some very smart objectives. Mobilising the pharmacist through this well executed programme tackles a clear unmet need and was a really important step forward in the area.


Winner

Excellence in Ophthalmology - by Watermeadow Medical for Novartis Pharmaceuticals UK Limited


Finalists

Hepatology 360: Collaboration and Learning in Hepatology - by Litmus MME for Abbott

EUSOBI Breast MRI Training Programme - by Ogilvy Healthworld Medical Education for EUSOBI and Bayer

Best Practice Guidelines for Managing Colic - by Pegasus for Crosscare

PLaN for MS Service Improvement - MS Specialists Training - by Red Door Communications for Biogen Idec


Winners in Pictures

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Behind the Judging: Communiqué Awards

Behind the Judging: Communiqué Awards
Find out what the chair of judges Anna Korving, senior judges Sarah Matthew and Annabelle Sandeman and previous award winners Paul Tanner, 90TEN and Emma Reynolds, Cohn & Wolfe; have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.