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Excellence in Public Health Communications

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Highly Commended

Dean Street at Home

by 90TEN Healthcare for 56 Dean Street


Summary of work

Thirty years after HIV was first diagnosed in the UK, the message about safe sex and the need for regular testing has fallen on deaf ears; today HIV is one of the fastest growing long-term health conditions in the UK, with 25% of those affected still undiagnosed. This innovative public health campaign redesigned the delivery of HIV testing by identifying people at high risk of HIV infection and working with local partners to reach them with specialised testing services. The programme delivered truly outstanding results that will leave a positive lasting legacy.

Judges comments

This campaign clearly identified its target audience’s needs, set out with some particularly smart objectives and concluded with some strong results to really show it had worked. A number of common barriers to service uptake and environmental constraints were also obviously taken into consideration in the development process. It’s not easy changing practice, but this programme impressively did just that.


Winner

R UV Ugly? - by Cancer Research UK with support from Unity


Highly commended

Dean Street at Home - by 90TEN Healthcare for 56 Dean Street


Highly commended

The "HeadSmart: be brain tumour aware" campaign - by The Brain Tumour Charity


Finalists

Team Give Blood - by The Red Consultancy for NHS Blood and Transplant


Winners in Pictures

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Behind the Judging: Communiqué Awards

Behind the Judging: Communiqué Awards
Find out what the chair of judges Anna Korving, senior judges Sarah Matthew and Annabelle Sandeman and previous award winners Paul Tanner, 90TEN and Emma Reynolds, Cohn & Wolfe; have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.