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Communiqué Small Consultancy of the Year

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Finalist

GCI Health


Summary of work

In 2013, GCI Health London opened as the first European office to leverage the halo of a successful US-based brand. In 2014, we transitioned from high energy start-up within WPP to an agency competing in its own right. Our 2015 ambition was clear - to create and maintain momentum, recognising this period to be one of the most important for establishing a legacy beyond being a fresh new offer for employees and client partners alike.

We were relentless in not resting on our early success. Diversifying our portfolio, without trying to be everything to everybody, was central to our 2015 strategy and with that, we won 13 new client partners including our very first clients in medical education, devices and medical technology.

We celebrated double digit growth. We won three awards, received a highly commended honour and were finalists for another four accolades. Our team turnover was low at 13% and our client retention remained at 100%.

Underpinning all of our success was keeping alive what made us successful as a starting business, our distinct culture. We proudly continued to put our own people first, knowing our business potential had no limits if we could stay true to this philosophy.

Judges' comments

We were impressed with GCI Health’s punchy entry submission, which was well structured and well credentialed, outlining interesting and effective programmes and excellent client retention.




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Behind the Judging: Communiqué Awards

Behind the Judging: Communiqué Awards
Find out what the chair of judges Anna Korving, senior judges Sarah Matthew and Annabelle Sandeman and previous award winners Paul Tanner, 90TEN and Emma Reynolds, Cohn & Wolfe; have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.