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Finalist

Sandoz HACk: It’s time to HACk Healthcare!

by Weber Shandwick for Sandoz


Summary of work

To help fight this, Sandoz launched Sandoz HACk - Healthcare Access Challenge - an innovative CR programme that aims to improve access to healthcare worldwide. Believing that the biggest changes come from amazing, small ideas, Sandoz targeted an entrepreneurial, intelligent and driven audience - millennials. Recognising that they do not have all the answers, Sandoz challenged this new generation of innovators and social change agents to solve local health access challenges using mobile technologies. The result? A shortlist of truly inspirational community-led solutions.

To ensure elite participation, Sandoz partnered with both WIRED (to raise awareness) and OpenIDEO (to refine and incubate ideas). Thus a global community of highly driven problem-solvers were engaged to optimise the awe-inspiring entries. In its first year Sandoz HACk has started to make an impact on access to healthcare solutions; and cemented Sandoz’ position as a thought leader in this arena.

Judges' comments

The Sandoz HACk campaign demonstrated meaningful and appropriate partnerships. It was an innovative idea, with creative marketing materials. The judges felt that this had longevity and look forward to seeing further results in the future.


Winner

Action on Fistula - by Forster Communications for Astellas Pharma EMEA


Finalists

The World vs. MS - by H4B UK for Sanofi Genzyme

RB Innovation Hack - by Virgo Health for Reckitt Benckiser

Sandoz HACk: It’s time to HACk Healthcare! - by Weber Shandwick for Sandoz


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Behind the Judging: Communiqué Awards

Behind the Judging: Communiqué Awards
Find out what the chair of judges Anna Korving, senior judges Sarah Matthew and Annabelle Sandeman and previous award winners Paul Tanner, 90TEN and Emma Reynolds, Cohn & Wolfe; have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.