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Communications Consultancy of the Year

Sponsored by

Tonic Life Communications

Summary of work

When it arrived, the global banking crisis seemed far-removed from healthcare communications. However, by mid-2010, agencies faced a stalling economy with clients restructuring and rationalising spend. At this time, for Tonic specifically, committed revenues for 2011 were 35 per cent below its 2010 total, so it prioritised four strategic imperatives: team development; client retention; community support and industry enhancement. And committed to a modest 5 per cent growth alongside sustained profitability.

Steadfastly following this path, Tonic surpassed all internal expectations; doubling revenue growth target and exceeding its profit margin by 5 per cent, while achieving nearly 90 per cent team and client retention, and adding £1.75m in new business.

Judges comments

Magnificent performance on organic growth and client service earned the agency numerous new non-competitive pitch opportunities, which indicates the degree of client satisfaction. 

Jon Pike, Mearns & Pike - Communiqué 2020 winner

Key dates

Entry deadline 11 March 2021
Extended entry deadline 18 March 2021
(additional fee applies)
Judging days May 2021
Awards Ceremony 1st September 2021

Contact information:

For sponsorship opportunities:
Sales Team
Tel: +44 (0)1372 414200

General event enquiries:
Debbie Tuesley
Tel: +44 (0)1372 414243