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Award for Best Internal Communications

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One Voice – engaging with confidence and pride

by Pfizer

Summary of work

Winner: One Voice – engaging with confidence and pride

In a challenging environment, engaging with society about what Pfizer does, how it operates and the benefits industry brings, is more important than ever. For Pfizer, ‘being respected by society’ is a global objective, and the UK One Voice campaign has a key role to play.

It aims to instil confidence and pride in Pfizer’s work and empowers colleagues to have positive conversations, at home and at work. During 2011, One Voice was taken to another level. The results: 87 per cent of colleagues felt confident and proud about the work Pfizer does and 80 per cent were regularly talking positively about it.

Judges comments

This was a very impressive campaign with tangible benefits for Pfizer and its employees. The involvement of the leadership team was particularly impressive. Just reading through it made you feel enthusiastic and want to be part of it. It was a really simple, precise concept based on a really important insight. For that alone it is the winner.


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Key dates

Entry deadline 5 March 2020
Extended entry deadline 12 March 2020
Judging day 1 7 May 2020
Judging day 2 21 May 2020
Awards Ceremony 2 July 2020

Contact information:

For sponsorship opportunities:
Sales Team
Tel: +44 (0)1372 414200

General event enquiries:
Debbie Tuesley
Tel: +44 (0)1372 414243

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