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Best Medical Communications via Meetings or Congresses

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Finalist

Standardising DAS28 Assessment Academy

by DNA Medical Communications for Abbott Laboratories


Summary of work

DAS28 is the disease activity score for rheumatoid arthritis. The poor use of DAS28 (as low as 21.1 per cent) means units are failing to treat to target because there are no scores measured.

The Standardising DAS28 Assessment Academy was convened to provide consensus and training on DAS28 to improve assessment rates. Partnership with influential KOLs has led to inclusion of Standardised DAS28 Assessment in the latest SIGN guidance and a peer-review publication.

Training using the new tools reduced variability across assessors where 84 per cent improved their assessment scores post-training. Assessment completion rates across the UK have also rocketed from 16.7 per cent to 78.9-100 per cent.

Judges comments

This has been a genuine benefit to clinicians and patients.


Behind the Judging: Communiqué Awards

Behind the Judging: Communiqué Awards
Find out what the chair of judges Anna Korving, senior judges Sarah Matthew and Annabelle Sandeman and previous award winners Paul Tanner, 90TEN and Emma Reynolds, Cohn & Wolfe; have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.