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The LionsDen Award for Writing Excellence

Sponsored by

Winner

From theory to theatre: overcoming barriers to innovation in surgery

by MHP Health Mandate for The Royal College of Surgeons of England


Summary of work

Winner: From theory to theatre: overcoming barriers to innovation in surgery

This project transformed attitudes to, and more importantly funding for, surgical research. A carefully argued, compellingly written report provided the basis for engagement with policy, clinical, patient and media stakeholders, clearly establishing the need for change and setting out through 15 detailed recommendations how the NHS reforms could be applied to promote surgical research.

As a result, the first-ever public call for surgical research bids for funding from the National Institute for Health Research (NIHR) was made, the first ever NIHR surgical professor was appointed, and £750,000 of charitable funding was unlocked.


Judges comments

The campaign placed good writing at its heart and explained why it was important. The design of the work helped bring the writing to life and its use of plain English really brought out the subject.


Finalists

Women for Postive Action - by Litmus MME for Abbott

Translating the NHS reforms for bowel cancer - by MHP Health Mandate for Beating Bowel Cancer and Roche Products

Towards the best in Europe - delivering improved outcomes for patients with rarer cancers - by MHP Health Mandate for Rarer Cancers Foundation

Infant & Toddler Forum's Ten Steps for Healthy Toddlers Campaign - by Say Communications for Danone UK


Key dates

Entry deadline 14 March 2019
Extended entry deadline 21 March 2019
Judging days 9 May and 23 May 2019
Awards Ceremony 4 July 2019

Contact information:

For sponsorship opportunities:
Sales Team
sales@pmlive.com
Tel: +44 (0)1372 414200

General event enquiries:
Debbie Tuesley
dtuesley@pmlive.com
Tel: +44 (0)1372 414243

Behind the Judging: An exclusive insight into all the major healthcare awards

Behind the Judging: Communiqué Awards
Find out what co-the chair of judges Annabelle Sandeman, senior judge Neil Flash and previous award winner Jan Steele have to say on how the judging process works, what the judges focus on, tips on what helps and what distracts within an entry and get insights into how previous winners have created that stand out submission.