By: Patient Power
With support from: Brandcast Health
By: AstraZeneca
With support from: Atlantis Healthcare
By: Besins Healthcare
With support from: VCCP Health
By: MSD
With support from: GCI Health
By: Sanofi Genzyme
With support from: Havas Life Medicom
By: Spirit Healthcare
By: Spirit Healthcare
Every year, approximately 6% of patients diagnosed with type 2 diabetes actually get the diabetes education that they need, which leads to an increased burden on the NHS and seriously affects patient well-being.
Spirit Healthcare was determined to improve this and develop a service which would be more easily accessible. From research into the needs of people with diabetes, CCGs, diabetes specialist nurses, dieticians and GPs, Spirit identified the key reasons for such low participation rates.
Addressing these issues, Spirit developed its innovative EMPOWER programme, a new type of education course that’s designed to not only meet the NICE CG28 guidelines but, most importantly, drive up engagement. By removing the administrative burden involved for GPs and holding courses at times and in locations that are convenient to patients, two pilot programmes have already improved participation rates and improved health outcomes for attendees.
Across East Lancashire for example, the service is running at a 47% attendance rate of all invited potential participants, and attending an EMPOWER course increased a participant’s General Health score by 14% in six months, a statistically significant change. The case for Spirit Healthcare’s EMPOWER could hardly be more powerful.
This was an impressive campaign that had a 99% feedback rating thanks to the positive changes it made to control and lifestyle. It clearly addressed a real need from a patient perspective, which led to an improvement in outcomes.
Entry deadline | 27 August 2020 |
Extended entry deadline | 3 September 2020* *additional fee applies |
Judging Day | 1 October 2020 |
Company of the Year Interviews | 22 October 2020 |
PMEA Event | 25 November 2020 |