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Finalist

Ten Steps for Healthy Toddlers: change through practical education

Danone Nutricia Early Life Nutrition with support from Say Communications


Summary of work

Danone Nutricia Early Life Nutrition’s 10-year commitment to supporting the educational work of the Infant & Toddler Forum (ITF) is a cornerstone of the company’s commitment to improving health education. Since 2004, the ITF’s multidisciplinary group of experts have educated healthcare professionals (HCPs), early years’ practitioners and parents about infant and toddler feeding and nutrition. Programmes such as Ten Steps for Healthy Toddlers provide credible, independent information supporting better nutrition as a key intervention to improve health for life – in-line with Danone Nutricia Early life Nutrition’s guiding principle ‘to bring health through food’. The widespread adoption and implementation of the Ten Steps programme in early years’ settings is testament to the value of the ITF’s resources, and its positive impact in practice.

Judges comments

This was a considered and large programme that showed a very clear understanding of the market. It’s clear that the team thought about what mattered and tailored the programme to meet a real need.


Winner

European HIV testing week - HIV in Europe with support from Packer Forbes Communications


Finalists

Ten Steps for Healthy Toddlers: change through practical education - Danone Nutricia Early Life Nutrition with support from Say Communications

Rotavirus online training portal - GlaxoSmithKline with support from Havas Life Medicom

Take Action for World Diabetes Day - Sanofi Diabetes with support from Havas Life Medicom


Key dates

Entry deadline 27 August 2020
Extended entry deadline 3 September 2020*
*additional fee applies
Judging Day 1 October 2020
Company of the Year Interviews 22 October 2020
PMEA Event 25 November 2020