Please login to the form below

Not currently logged in
Email:
Password:

Judges' Award for Innovation

Sponsored by: Category available for sponsorship – contact Paul Waddingham on +44 (0)1306 734999


Innovation is implicit to all marketing activities, but does not have to be about the creation of new market opportunities, it could also be about capturing an exciting opportunity through a compelling and differential approach.

The judges will decide the winner of this award from all entries submitted in previous categories and will be looking for activities that demonstrate cutting-edge marketing excellence.

Category not entered via entry kit


Judging criteria:

  • Clearly identified challenge
  • Creation of new marketing opportunities and channels
  • Evidence of brand building using new opportunities/channels
  • Creativity of thought and execution
  • Quantitative measurement of successful outcomes set against key objectives

 

Back to categories

To Entry Form & Format

Back to Categories

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
Consulting at McCann Health

We are the strategic consultancy of McCann Health. We combine fresh and creative thinking with scientific and strategic depth...

Latest intelligence

PM Society Digital Awards – the power of together
Our chief executive, Emma Statham, writes about the value of awards and the power of together....
Seduction_feature_image_thumb.jpg
Seduce anyone in four simple steps
You know the health of the global economy is dependent on our ability to seduce one another – don’t you? And you know that we need to be able to...
What Would Jeremy Do? : Assessing the impact of a Corbyn-led Labour government
GK Strategy are delighted to announce the launch our latest briefing paper entitled ‘What Would Jeremy Do? Assessing the impact of a Corbyn-led Labour government’....

Infographics