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Europe needs 'sustainable data ecosystem'

Big healthcare data pharma Better use of data must be made if patients and healthcare systems are to benefit

Sanofi targets patient literacy in clinical trials drive

Sanofi reception Unveils new online resources for those in the US

UCB adds website for its Facebook-based Parkinson's community

UCB More than Motion Parkinson's disease Facebook website Says the site forms the next chapter for More than Motion

Why change fails

darwins medicine In an evolving industry, the difficulty of change is a paradox

Finding a cure for 'templatitis'…

Duncan Ferguson Lucid Strategic Consultancy blog It's time to stand together against this scourge of the industry

Are celebrities bad for your health… communications?

The premium on the famous means their social media interactions can be valuable for comms and disease awareness

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EPG Health Media

At EPG Health Media we strive for innovation that promotes healthcare reach and engagement with measurable outcomes....

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Rare diseases: meeting the challenge
Problems with regulating orphan drugs...
Digital storytelling means building the story around data
The value of digital storytelling in pharma lies in its ability to convert facts and figures into compelling content for patients and HCPs....
Pharma and free medicines: a different perspective
Pfizer have recently announced that they will provide the breast cancer drug, palbociclib, free of charge to patients....

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