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Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends

Indegene logo Content personalisation to continue to yield disproportionate returns

Healthcare’s voice revolution

voice tech With the UK’s NHS unveiling a major partnership with Amazon’s Alexa, is pharma in danger of being left behind?

How technology is driving new trends in patient engagement

Alicia Staley by Alicia Staley

The end of pharma

darwins medicine Some parts of our industry may go the way of the kitchen display cabinet and the word processor

Harnessing the power of cultural insight to build meaningful healthcare strategies

Gemma McCarthy By Gemma McCarthy


Improving my health through your own behaviour is not easy

Digital Intelligence

The Editors

Smart Thinking

Darwin's Medicine

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