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Digital intelligence blog
Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools
Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends
07 Nov 2019
Content personalisation to continue to yield disproportionate returns
Healthcare’s voice revolution29 Oct 2019
With the UK’s NHS unveiling a major partnership with Amazon’s Alexa, is pharma in danger of being left behind?
How technology is driving new trends in patient engagement07 Oct 2019
by Alicia Staley
The business case for patient engagement03 Oct 2019
Using digital to bridge the engagement gap between patients and pharma
Transformation in healthcare professionals’ digital behaviours01 Oct 2019
How HCPs use digital technology – and how to understand their behaviours
Going digital18 Feb 2019
Medical devices, Medicine 2.0 and beyond
Unlocking the potential of science and technology in the UK23 Jan 2019
Greater collaboration is vital in post-Brexit UK, says Alderley Park leader
D-day: time to make digital deliver18 Dec 2018
Chris Ross looks at why a platform-based, outcomes-focused approach could be key to demonstrating the value of digital health solutions
eConsent: Busting regulatory myths10 Dec 2018
‘eConsent improves the way consent is obtained, helps keep participants better informed and easily tracks study progress results’
Entering the era of digital trials14 Nov 2018
How technology is transforming the design, conduct and analysis of clinical research
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