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Digital intelligence blog

Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools

What will pharma's digital future look like?

Take our 5-minute survey and have your say on the shape of digital marketing in 2014

Digital Futures 2014 survey pharma marketing 

What areas of digital marketing would you like to make more use of in 2014? Which social media channels do you expect to find most valuable next year? What will be the pharma industry's biggest 'digital' challenge over the next 12 months?

Those are some of the questions for which I would really value your thoughts as part of the new Digital Futures survey from PMGroup, in association with Havas Lynx.

The Digital Futures 2014 survey takes just five minutes to complete and results will be presented anonymously.

At the time of writing the survey is less than a week old, but already we are getting a great level of responses from pharma and biotech professionals – so thank you to those of you who have completed the short survey already.

I'm wary of giving too much away about the results at this stage, so will contain myself to noting somewhat enigmatically that they're not entirely as I would have predicted and look set to provide some thought-provoking material when they're published in the January issue of PME and online within PMLiVE's Digital Handbook.

Take the Digital Futures 2014 survey

9th December 2013

From: Marketing

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