Please login to the form below

Not currently logged in
Email:
Password:

Digital intelligence blog

Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools

Social network for doctors SERMO launches Spanish version

Marksthe first non-English capability for the US company

Online doctor physician HCP communities 

The expansion of US-based social network for doctors SERMO this year continues apace with the debut on its first non-English capabilities.

After opening doors in Europe and Canada earlier this year the company has added translation functionality to its website and mobile app to allow Mexican and Spanish doctors to more easily engage in conversations on the network.

This will potentially give it access to 260,000 Mexican and 232,000 Spanish doctors, building on its status as the largest global social network exclusively for physicians.

Peter Kirk, CEO of SERMO, said: “Before SERMO, doctors did not have a virtual channel to collaborate with peers across borders. 

“With differing medical practices around the globe and lots of remote areas where there are a low number of specialists, the ability to exchange medical wisdom with speed and security in a doctors-only social network is highly valuable and potentially life-saving for patients.”

The company is in the midst of global expansion plans and said that,  already having longstanding teams in Puebla, Mexico, and Barcelona, Spain, it was natural to make Spanish its first foreign language.

6th October 2015

From: Healthcare

Share

Tags

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
Page & Page

Page & Page is a new kind of marketing communications consultancy. We change beliefs and behaviours to improve health outcomes...

Latest intelligence

Market access in Europe: balancing access and affordability
European governments continue to pursue national agendas for market access, while also exploring opportunities to work together to achieve lower prices for new drugs...
Introduction to the manufacturing of biologics
The last decade has seen the rapid growth of biologics in the pharma market, making them a key sector to watch. With their growing popularity, it’s important to understand the...
CES 2017 – Medical Device Top Picks
Connected tech was the overriding theme at this year's Consumer Electronics Show in Las Vegas. But among all that consumer gadgetry, there were some great medical devices too. So what...

Infographics