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Smart Thinking blog
Insights and expert advice on the key issues facing today’s pharma marketer
Price mattersThe changing face of medical communications over the past 15 years
17 Oct 2017
As Porterhouse Medical celebrates its 15 year anniversary, joint MD and founder, Brian Parsons reflects on the changes to the medical communications industry over the past decade and a half.
The conundrum of screening13 Sep 2017
The problem with the tests
To brand or not to brand…25 Aug 2017
Questions to ask if you want to deliver an experience like no other
Are rare disease companies naturally more patient-centric?23 Aug 2017
Intuitively it would make sense for these firms to be more connected with their patients
Navigating the social media waters in healthcare16 Aug 2017
Regulations shouldn't prevent creative and engaging social media content
How to keep your name development on schedule after the recent EMA NRG announcement04 Aug 2017
Three key action points
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The quietest problem in healthcare is a palindrome
03 Aug 2017
The effects of non-compliance
Outside looking in13 Jul 2017
Supporting in-house teams and communications excellence
Internships: Growing the pool of recruitable talent, or cheap labour?03 Jul 2017
How 'try before you buy' can be an enormous help in medical communications
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£55, 000 – £70, 000 benefits
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Account Director at PAREXEL MedCom
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Competitive Salary
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£50 – 60, 000 benefits
- Account Director, Healthcare Communications
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£50, 000 - £60, 000
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Account Director
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Salary TBC
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Medical Editor
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Great salary and benefits
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Principal Medical Writer
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Great salary and benefits
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Editorial Director - BioScience
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Competitive Salary
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£60 – 70, 000 benefits
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- How Can We Make Payer Communications Really Sing?
- Embracing multi-channel in the digital age
- The patient’s world is ‘messy’
- Court throws out Allergan's patent deal with Native American tribe
- Harnessing the power of core elements to optimise market access
- BMS closes in on another US indication for Opdivo
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Wilmington Healthcare
A heritage to envy Wilmington Healthcare brings together the data intelligence specialisms of Binley’s, NHiS, Wellards and HSJ to create...
Latest intelligence
- How Can We Make Payer Communications Really Sing?
- With so many different influences at play in access decisions, how can we make sure we tap into what’s really driving payer decision-making. How do we go beyond the stated...
- Harnessing the power of core elements to optimise market access
- This article by John Spoors and Anton Abrahams focuses on optimising market access – the RJW and Solaris Health teams operate across all major markets, where the principles set out...
- So how do you really engage with patients?
- The most valuable insights from patient engagement are the most unexpected ones. Simple things, which may seem unimportant to you, may be the key to making patients’ lives easier and...
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