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Smart Thinking blog
Insights and expert advice on the key issues facing today’s pharma marketer
Navigating the social media waters in healthcare
16 Aug 2017
Regulations shouldn't prevent creative and engaging social media content
How to keep your name development on schedule after the recent EMA NRG announcement04 Aug 2017
Three key action points
The quietest problem in healthcare is a palindrome03 Aug 2017
The effects of non-compliance
Outside looking in13 Jul 2017
Supporting in-house teams and communications excellence
Internships: Growing the pool of recruitable talent, or cheap labour?03 Jul 2017
How 'try before you buy' can be an enormous help in medical communications
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Loss aversion
30 Jun 2017
Healthcare's most important behavioural lesson
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So, you want Uber to take you to the hospital?
31 May 2017
Why using ride-sharing services in place of ambulance services is a bad idea
Finding a cure for 'templatitis'…15 May 2017
It's time to stand together against this scourge of the industry
Are celebrities bad for your health… communications?02 May 2017
The premium on the famous means their social media interactions can be valuable for comms and disease awareness
Top tips for “digitally cautious” pharma18 Apr 2017
Some practical ways to enter this new era of customer and patient-centricity
Featured jobs
- Account Manager, Medical Communications
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£30, 000-£40, 000
- Account Manager – Healthcare Advertising
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Salary TBC
- JAM – Med Comms – Independent Agency
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- Account Executive - Pharma and Life Sciences Brighton or Maccles...
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Competitive Salary
- Director of Scientific and Editorial Services
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Great salary and benefits - Circa 100K
- Account Director, Medical Communications
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C£50 – 65, 000 benefits and bonus
- Senior Account Manager/ Account Director – Pharma and Life Scien...
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Competitive Salary
- Freelance Medical Copywriter, Healthcare Advertising Agency
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according to skills and experience
- Principal Medical Writer, Medical Education Agency
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£46, 000 – £56, 000 benefits
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- Novo's semaglutide beats Lilly's Trulicity in diabetes contest
- Time running out on new Stada takeover bid
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Kendle Healthcare
Company founder Neil Kendle was a pioneer in opinion leader engagement. In 2003, Neil brought together a small, dedicated team...
Latest intelligence
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- Chris Field, Director and Head of Creative Services at Blue Latitude Health, reveals what it takes to create winning creative campaigns that achieve results in the Pharma market....
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