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Smart Thinking blog
Insights and expert advice on the key issues facing today’s pharma marketer
The Smart Thinking blog is written by in-house pharma and agency experts.
It covers the key issues in pharmaceutical marketing, looking at how to navigate market challenges and drive the business forward.
COVID-19 Updates and Daily News
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- PHE study finds people who have had COVID-19 can still transmit the virus
- Sanofi, GSK delay COVID-19 vaccine trial after underwhelming results in elderly participants
- Nucleus Global announces a trio of promotions
- PHE study finds people who have had COVID-19 can still transmit the virus
- AZ seeks EU approval for its Oxford University-partnered COVID-19 vaccine
- Valneva set to begin commercial manufacturing of COVID-19 vaccine within days
- Lilly’s antibody bamlanivimab cuts COVID-19 risk by up to 80%
- Gilead’s Jyseleca is given a NICE recommendation for rheumatoid arthritis
- Janet Woodcock named acting commissioner of the FDA
- Lateral flow tests detect ‘most infectious’ COVID-19 cases, Oxford researchers find
- 3 reasons why clinical trials will thrive in 2021
- #DemandDiversity: New research on COVID-19 clinical trial perceptions within minorities and high-risk populations
PMHub
Blue Latitude Health
Blue Latitude Health is a creative marketing consultancy. Founded in 2003, our combination of heritage, approach and capability gives us...
Latest intelligence
- 3 reasons why clinical trials will thrive in 2021
- It’s not often that a single event can change the trajectory of an entire system, yet that is exactly what has happened to healthcare systems across the world and clinical...
- #DemandDiversity: New research on COVID-19 clinical trial perceptions within minorities and high-risk populations
- Lack of diversity in clinical trials still remains on of the biggest issues for COVID-19 clinical trials. But despite the growing discussions, calls for change, growing regulatory guidance and much...
- The pandemic preparedness paradox
- Why our efficient ‘just in time’ mentality must be replaced with a resilient ‘just in case’ activity...
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