Excellence in the integrated process of pharmaceutical marketing was recognised and rewarded at this year's prestigious PMEA, held at the Hilton Park Lane in London on November 26. Considered 'the one to win' by many pharma industry professionals, the PMEA scheme is unique in being the only awards initiative to recognise and reward true marketing effectiveness within the UK and European pharmaceutical industry. Rewarding teamwork, innovation and most of all, recognising the talent that exists in organisations large and small, these awards are highly regarded by individuals and industry alike.
Categories are hotly contested and every year an independent panel of judges comprising internationally recognised academics, management consultants and industry thought-leaders review the submissions and decide who will take home the prestigious pyramids, which are proudly displayed in company receptions throughout the UK and Europe.
"The PMEA has gained status and prestige year on year," MD, sanofi-aventis.
Full coverage and results of the 2009 event are now available.