Riding the wave of digital disruption

Riding the wave of digital disruption

The challenges and rewards of meeting consumer expectations

Innovating patient care
Innovating patient care As HCPs and healthcare systems alike strive to provide optimal patient care while managing in an environment that continues to be cost-constrained there is still room to further innovate patient care
MHRA launches medicines regulation blog as Brexit looms
MHRA launches medicines regulation blog as Brexit looms MedRegs will provides insight into its latest regulatory thinking
Top ten tech trends
Top ten tech trends As technology continues to have a huge impact on society’s mental and physical health, what’s on the horizon for 2017?
Novartis signs 'connected inhaler' deal with Propeller Health
Novartis signs 'connected inhaler' deal with Propeller Health Will connect its Breezhaler devices to Propeller's digital platform

Pharma and digital

Lundbeck partners with IBM Watson on drug research
Lundbeck partners with IBM Watson on drug research The deal will also see it set up a new real world evidence platform
Novartis talks the talk with new MS digital tools
Novartis talks the talk with new MS digital tools Presents real world terms in online dictionary and Chrome Extension
Lilly pilots enhanced online trial information
Lilly pilots enhanced online trial information Company aims to aid comprehension of the informed consent process

Online audiences

Google backs Indian mobile online doctor community
Google backs Indian mobile online doctor community Curofy wins support from the firm's Launchpad Accelerator programme
UK to establish a digital academy for healthcare professionals
UK to establish a digital academy for healthcare professionals NHS technology plans will also see 12 trusts act as digitisation pioneers
Microsoft-backed doctors network expands in Europe
Microsoft-backed doctors network expands in Europe Among Doctors officially launches in the UK and Spain

Digital strategy

How Bayer transformed its approach to digital
How Bayer transformed its approach to digital Head of digital development Jessica Federer on how the company built digital into its DNA
Pharma sales in the digital era
Pharma sales in the digital era A successful marketing strategy must embrace customer preferences and strive for a channel mix that provides the right information at the audience's convenience
Pragmatic digital health
Pragmatic digital health Pharma will have to move beyond tech hype if its digital efforts are to have a genuine impact

Social media

MHRA launches medicines regulation blog as Brexit looms
MHRA launches medicines regulation blog as Brexit looms MedRegs will provides insight into its latest regulatory thinking
PatientsLikeMe joins artificial intelligence alliance
PatientsLikeMe joins artificial intelligence alliance The Digital Life Alliance is led by Chinese health-focused AI firm iCarbonX
Novartis launches heart failure social network
Novartis launches heart failure social network Together in HF is the first digital effort of its kind for the condition

Mobile and pharma

Novartis signs 'connected inhaler' deal with Propeller Health
Novartis signs 'connected inhaler' deal with Propeller Health Will connect its Breezhaler devices to Propeller's digital platform
NICE to bring HTA processes to mobile health apps
NICE to bring HTA processes to mobile health apps But its new evidence briefings will stop short of issuing guidance on their use
GSK hopes real-world data flu app will go viral
GSK hopes real-world data flu app will go viral Flumji has been developed by MIT Connection Science

Regulatory issues

FDA: Cybersecurity is an ever-present risk for medical devices
FDA: Cybersecurity is an ever-present risk for medical devices US regulator issues new guidance for manufacturers
Apps as medical devices - UK regulator updates its guidance
Apps as medical devices - UK regulator updates its guidance MHRA moves to help firms' health apps comply with its rules
UK patients offered app to report adverse reactions
UK patients offered app to report adverse reactions Yellow Card app allows potential side-effects tobe sent directly to the MHRA

Best practice

Boehringer's ASCO blog picks up digital excellence award
Boehringer's ASCO blog picks up digital excellence award Work by Ogilvy HealthPRwins Prescription Products/Patient Health prize
Novo's ‘virtual mannequins’ win digital award at PMEA
Novo's ‘virtual mannequins’ win digital award at PMEA Med ed programme Decisions in Time was delivered with emotive
Boehringer continues award-winning ChatAFib tweet chat
Boehringer continues award-winning ChatAFib tweet chat Its next social media discussion follows the programme's Communiqué win