Pharma and digital

Nurturing change in pharma marketing
Nurturing change in pharma marketing Multichannel pharma marketing could be ready to hatch
Novartis forms digital health investment company with Qualcomm
Novartis forms digital health investment company with Qualcomm Expands work with Tricorder prize firm to develop 'beyond-the-pill' initiatives
23andMe signs Parkinson’s deal with Genentech
23andMe signs Parkinson’s deal with Genentech Adds to list of pharma tie-ups for genetic testing firm
Digital diagnostic tech improves GP accuracy
Digital diagnostic tech improves GP accuracy New study says using digital diagnostic advice can help reduce risk of misdiagnosis
23andMe signs Parkinson’s deal with Genentech
23andMe signs Parkinson’s deal with Genentech Adds to list of pharma tie-ups for genetic testing firm
Digital diagnostic tech improves GP accuracy
Digital diagnostic tech improves GP accuracy New study says using digital diagnostic advice can help reduce risk of misdiagnosis
US doctors support digital health technology
US doctors support digital health technology Mobile devices and apps find favour in new survey
Hackers target deal-rich pharma sector
Hackers target deal-rich pharma sector Look to gain access to insider information for stock market gain
23andMe launches personal genome service in the UK
23andMe launches personal genome service in the UK Mail-order genetic service will cost £125
Life sciences minister: Go digital for NHS savings
Life sciences minister: Go digital for NHS savings Greater use of health technology could free funds for drug spending, says George Freeman
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