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It's Marketing Jim, but not as we know it

Smartphones have changed the game for advertisers

Smartphones have changed the game for advertisers.

1. Over 50% of the UK population now has a smartphone

2. 78% take their smartphone with them everywhere

3. 76% use their smartphone to browse the internet

4. 60% use it to product search

5. 66% use it to access social networks 

Be smart and have a mobile strategy, otherwise you will be missing out.

After all, it's your chance to have your brand at your audience's finger tips.

3rd September 2012

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