Digital Handbook Sitemap


Level 1 Item    Pharma and digital
Level 2 Item    Digital marketing
Level 3 Item    Digital marketing traps to avoid
Level 3 Item    Effective digital marketing
Level 3 Item    What makes a corporate website effective?
Level 2 Item    How pharma uses digital
Level 3 Item    Digital spending and the marketing mix
Level 2 Item    Tip of the week
Level 3 Item    Tip of the week
Level 3 Item    Tip of the week email signup
Level 3 Item    Setting the scene
Level 3 Item    A parallax universe
Level 3 Item    All shapes and sizes
Level 3 Item    Easy slider
Level 3 Item    Is HTML5 the nail in the coffin of Flash?
Level 3 Item    Less is more
Level 3 Item    One hit wonder
Level 3 Item    Planet of the apps
Level 3 Item    Take your brain to another dimension
Level 3 Item    You’ve been tagged
Level 3 Item    ‘Like’ or censor?
Level 3 Item    Should you be on team Android?
Level 3 Item    Open? Forward? Bin?
Level 3 Item    It's Marketing Jim, but not as we know it
Level 3 Item    Get straight to the point
Level 3 Item    Get rich quick
Level 3 Item    yoUr eXperience: UX
Level 3 Item    YouTube: You Broadcasting Your Brand
Level 3 Item    Who’s looking at who?
Level 3 Item    Better than the real thing
Level 3 Item    Nine billion likes
Level 3 Item    You are already in the matrix
Level 3 Item    Risky Business
Level 3 Item    Now it’s personal
Level 3 Item    Everyone’s invited
Level 1 Item    Digital strategy
Level 2 Item    Developing a digital strategy in pharma
Level 3 Item    Pharma’s digital strategy
Level 3 Item    How to develop a digital strategy in pharma
Level 3 Item    Seven steps to a pharma digital strategy
Level 2 Item    Implementing a digital strategy in pharma
Level 3 Item    Understand the customer journey and then plan, plan, plan
Level 1 Item    Online audiences
Level 2 Item    Online patients
Level 3 Item    Europeans and online health information
Level 3 Item    Europe's 'digital divide'
Level 3 Item    What health information do people in Europe want from pharma?
Level 2 Item    Online doctors and healthcare professionals
Level 3 Item    European doctors and social networks
Level 3 Item    European doctors and the iPad
Level 2 Item    Online physician communities
Level 3 Item    Digital services and doctors’ working lives
Level 3 Item    How educational programmes can provide ROI for pharma
Level 3 Item    Understanding doctors’ digital needs and behaviour
Level 3 Item    Doctors.net.uk survey finds many GPs favour digital channels for independent product information
Level 3 Item    Unlocking potential online
Level 3 Item    New data highlights opportunities to leverage value of online learning for GPs
Level 3 Item    Peer influence and pharma reputation
Level 3 Item    Networks in Health’s expansion brings new international engagement opportunities to pharma
Level 3 Item    Are HCP online communities the panacea for pharma marketers?
Level 3 Item    The role of online networks in developing doctor relationships
Level 3 Item    Digital engagement pioneer is guest speaker at free webinar
Level 3 Item    Engaging with hard to reach doctors
Level 3 Item    Webinar strikes a chord with pharma
Level 3 Item    The value of independent online networks
Level 3 Item    Networks in Health enables pharma companies to transcend international boundaries
Level 3 Item    The enduring appeal of independent online professional networks
Level 3 Item    What successful digital engagement means
Level 3 Item    Doctors.net.uk launches medical quiz apps to satiate demand for learning “on the go”
Level 3 Item    Agency partnerships deliver deeper engagement
Level 3 Item    Online engagement: Breaking down international barriers
Level 3 Item    Engaging with specialists via independent online networks
Level 3 Item    Measuring ROI from integrating online physician networks into the multi-channel mix
Level 3 Item    Maximising the effectiveness of promotional materials
Level 3 Item    Aligning educational programmes with promotional activities
Level 3 Item    ABC audit verifies Doctors.net.uk’s unique monthly user claims
Level 3 Item    Doctors.net.uk helps to create Social Media Highway Code
Level 3 Item    Golden opportunity to engage physicians in emerging markets
Level 3 Item    Engaging doctors throughout product lifecycle maximises ROI
Level 3 Item    Social media expert will be guest speaker at free webinar
Level 3 Item    How can pharma deliver returns on increased digital investment?
Level 3 Item    Knowledge is key to online sales and marketing success
Level 3 Item    Combining doctor and patient perspectives – an insight from Turkey
Level 3 Item    Understanding doctors’ information needs is key to local and global engagement
Level 3 Item    Arm’s length education brings thought leadership status
Level 3 Item    The trust issue for pharma and HCPs
Level 3 Item    How do you identify doctors’ existing disease knowledge?
Level 3 Item    Doctors’ disease knowledge: an insight from Russia
Level 3 Item    Think global but act local to engage doctors worldwide
Level 3 Item    Online learning trend offers golden opportunity to pharma
Level 3 Item    Award highlights growth of online professional networking among doctors in France
Level 3 Item    Navigating Italy’s complex healthcare system
Level 3 Item    The rising popularity of online networks of doctors
Level 3 Item    MedUniverse launches innovative case study tool
Level 3 Item    Networks in Health member DrPortal.hu highlights challenges and opportunities in Hungary
Level 3 Item    Ground-breaking product launch proves value of digital
Level 3 Item    Aligning digital activity with sales force is key to engagement
Level 3 Item    Measuring ROI from digital activity
Level 3 Item    Internet is a force for change in pharma sales in Belgium
Level 3 Item    Internet offers new opportunities for pharma in Russia
Level 3 Item    Investing in independent medical education
Level 3 Item    Doctors’ disease knowledge: an insight into Latin America
Level 3 Item    M3 Group deals highlight growth of global, online doctor networks
Level 3 Item    How can pharma capitalise on digital channels in 2014?
Level 3 Item    Building trust and credibility online
Level 3 Item    Orphan drugs require new sales and marketing approach
Level 3 Item    Maximising ROI from mature brands
Level 3 Item    Capitalising on new drug opportunities in mid-income countries
Level 3 Item    Trust is key to online engagement
Level 3 Item    What do doctors want from pharma?
Level 3 Item    How to make resources easy for doctors to consume
Level 3 Item    Encouraging doctors to discuss new products benefits pharma
Level 3 Item    Study highlights value of internet for doctors in Eastern Europe
Level 1 Item    Social media
Level 2 Item    Pharma social media directory
Level 3 Item    Pharma and biotech blogs
Level 3 Item    Pharma and biotech companies on Twitter
Level 3 Item    Pharma and biotech on Facebook
Level 3 Item    Pharma and biotech companies on YouTube
Level 3 Item    Pharma on other social media sites
Level 2 Item    Pharma and social media
Level 3 Item    Five ways pharma uses social media
Level 2 Item    Social media tips for pharma
Level 3 Item    Five steps to social media success
Level 3 Item    Social media tips and pitfalls in pharma
Level 3 Item    10 Rules of Engagement: Building Social Confidence in Pharma
Level 1 Item    Mobile and pharma
Level 2 Item    Mobile pharma apps
Level 3 Item    What apps does the public want?
Level 3 Item    The rise and rise of the pharma mobile app
Level 3 Item    Looking beyond apps to devices
Level 3 Item    Healthcare apps grow up
Level 3 Item    Pharma mobile app listing
Level 2 Item    Mobile and pharma sales
Level 3 Item    Pharma and the iPad
Level 1 Item    Regulatory issues
Level 2 Item    Digital marketing regulations in pharma
Level 3 Item    European pharmacovigilance
Level 3 Item    Screening digital media for potential AEs
Level 2 Item    Regulatory tips for pharma marketers
Level 3 Item    Social media’s adverse event myth
Level 3 Item    Tackling pharma’s regulatory issues in digital marketing
Level 3 Item    Overcoming pharma's lack of digital regulations
Level 2 Item    Digital marketing guidelines
Level 3 Item    Digital guidance for pharma
Level 1 Item    Best practice
Level 2 Item    Medical education
Level 3 Item    GSK’s digital training in COPD
Level 2 Item    Disease awareness
Level 3 Item    Janssen's Psoriasis 360 social media campaign
Level 2 Item    Patient focus
Level 3 Item    Pfizer's online male health clinic
Level 1 Item    Digital Futures
Level 1 Item    Site Map