Digital Handbook Sitemap


Level 1 Item   Pharma and digital
Level 2 Item   Digital marketing
Level 3 Item   NHS intranets are a 'valuable clinical and professional resource'
Level 3 Item   Digital marketing traps to avoid
Level 3 Item   Effective digital marketing
Level 3 Item   What makes a corporate website effective?
Level 2 Item   How pharma uses digital
Level 3 Item   Digital spending and the marketing mix
Level 2 Item   Tip of the week
Level 3 Item   Tip of the week
Level 3 Item   Tip of the week email signup
Level 3 Item   Setting the scene
Level 3 Item   A parallax universe
Level 3 Item   All shapes and sizes
Level 3 Item   Easy slider
Level 3 Item   Is HTML5 the nail in the coffin of Flash?
Level 3 Item   Less is more
Level 3 Item   One hit wonder
Level 3 Item   Planet of the apps
Level 3 Item   Take your brain to another dimension
Level 3 Item   You’ve been tagged
Level 3 Item   ‘Like’ or censor?
Level 3 Item   Should you be on team Android?
Level 3 Item   Open? Forward? Bin?
Level 3 Item   It's Marketing Jim, but not as we know it
Level 3 Item   Get straight to the point
Level 3 Item   Get rich quick
Level 3 Item   yoUr eXperience: UX
Level 3 Item   YouTube: You Broadcasting Your Brand
Level 3 Item   Who’s looking at who?
Level 3 Item   Better than the real thing
Level 3 Item   Nine billion likes
Level 3 Item   You are already in the matrix
Level 3 Item   Risky Business
Level 3 Item   Now it’s personal
Level 3 Item   Everyone’s invited
Level 1 Item   Digital strategy
Level 2 Item   Developing a digital strategy in pharma
Level 3 Item   Pharma’s digital strategy
Level 3 Item   How to develop a digital strategy in pharma
Level 3 Item   Seven steps to a pharma digital strategy
Level 2 Item   Implementing a digital strategy in pharma
Level 3 Item   Understand the customer journey and then plan, plan, plan
Level 3 Item   How can UK pharma navigate the competitive digital landscape?
Level 1 Item   Online audiences
Level 2 Item   Online patients
Level 3 Item   Europeans and online health information
Level 3 Item   Europe's 'digital divide'
Level 3 Item   What health information do people in Europe want from pharma?
Level 2 Item   Online doctors and healthcare professionals
Level 3 Item   European doctors and social networks
Level 3 Item   European doctors and the iPad
Level 2 Item   Online physician communities
Level 3 Item   Digital services and doctors’ working lives
Level 3 Item   What are the most popular online activities for GPs?
Level 3 Item   How educational programmes can provide ROI for pharma
Level 3 Item   Understanding doctors’ digital needs and behaviour
Level 3 Item   Doctors.net.uk survey finds many GPs favour digital channels for independent product information
Level 3 Item   Unlocking potential online
Level 3 Item   New data highlights opportunities to leverage value of online learning for GPs
Level 3 Item   Peer influence and pharma reputation
Level 3 Item   Networks in Health’s expansion brings new international engagement opportunities to pharma
Level 3 Item   Are HCP online communities the panacea for pharma marketers?
Level 3 Item   The role of online networks in developing doctor relationships
Level 3 Item   Digital engagement pioneer is guest speaker at free webinar
Level 3 Item   Engaging with hard to reach doctors
Level 3 Item   Webinar strikes a chord with pharma
Level 3 Item   The value of independent online networks
Level 3 Item   Networks in Health enables pharma companies to transcend international boundaries
Level 3 Item   The enduring appeal of independent online professional networks
Level 3 Item   What successful digital engagement means
Level 3 Item   Doctors.net.uk launches medical quiz apps to satiate demand for learning “on the go”
Level 3 Item   Agency partnerships deliver deeper engagement
Level 3 Item   Online engagement: Breaking down international barriers
Level 3 Item   Engaging with specialists via independent online networks
Level 3 Item   Measuring ROI from integrating online physician networks into the multi-channel mix
Level 3 Item   Maximising the effectiveness of promotional materials
Level 3 Item   Aligning educational programmes with promotional activities
Level 3 Item   ABC audit verifies Doctors.net.uk’s unique monthly user claims
Level 3 Item   Doctors.net.uk helps to create Social Media Highway Code
Level 3 Item   Golden opportunity to engage physicians in emerging markets
Level 3 Item   Engaging doctors throughout product lifecycle maximises ROI
Level 3 Item   Social media expert will be guest speaker at free webinar
Level 3 Item   How can pharma deliver returns on increased digital investment?
Level 3 Item   Knowledge is key to online sales and marketing success
Level 3 Item   Combining doctor and patient perspectives – an insight from Turkey
Level 3 Item   Understanding doctors’ information needs is key to local and global engagement
Level 3 Item   Arm’s length education brings thought leadership status
Level 3 Item   The trust issue for pharma and HCPs
Level 3 Item   How do you identify doctors’ existing disease knowledge?
Level 3 Item   Doctors’ disease knowledge: an insight from Russia
Level 3 Item   Think global but act local to engage doctors worldwide
Level 3 Item   Online learning trend offers golden opportunity to pharma
Level 3 Item   Award highlights growth of online professional networking among doctors in France
Level 3 Item   Navigating Italy’s complex healthcare system
Level 3 Item   The rising popularity of online networks of doctors
Level 3 Item   MedUniverse launches innovative case study tool
Level 3 Item   Networks in Health member DrPortal.hu highlights challenges and opportunities in Hungary
Level 3 Item   Ground-breaking product launch proves value of digital
Level 3 Item   Aligning digital activity with sales force is key to engagement
Level 3 Item   Measuring ROI from digital activity
Level 3 Item   Internet is a force for change in pharma sales in Belgium
Level 3 Item   Internet offers new opportunities for pharma in Russia
Level 3 Item   Investing in independent medical education
Level 3 Item   Doctors’ disease knowledge: an insight into Latin America
Level 3 Item   M3 Group deals highlight growth of global, online doctor networks
Level 3 Item   How can pharma capitalise on digital channels in 2014?
Level 3 Item   Building trust and credibility online
Level 3 Item   Orphan drugs require new sales and marketing approach
Level 3 Item   Maximising ROI from mature brands
Level 3 Item   Capitalising on new drug opportunities in mid-income countries
Level 3 Item   Trust is key to online engagement
Level 3 Item   What do doctors want from pharma?
Level 3 Item   How to make resources easy for doctors to consume
Level 3 Item   Encouraging doctors to discuss new products benefits pharma
Level 3 Item   Study highlights value of internet for doctors in Eastern Europe
Level 3 Item   Pharma must re-think marketing approach as value-based assessment looms
Level 3 Item   How can pharma work smarter on orphan drugs?
Level 3 Item   How can pharma help doctors in treating neurological disorders?
Level 3 Item   Online toolkit helps GPs tackle rising rates of skin cancer
Level 3 Item   How can pharma create resources that will resonate with doctors?
Level 3 Item   How to meet doctors' demands for self-service information?
Level 3 Item   Education is key to earlier diagnosis of myeloma
Level 3 Item   How can pharma help doctors in treating prostate cancer?
Level 3 Item   How can pharma bridge the digital gap?
Level 3 Item   How can pharma develop new drugs in tough economic climate?
Level 3 Item   M3 improves personalisation of pharma engagement with doctors
Level 3 Item   Global cancer conference inspires M3’s largest highlights programme
Level 3 Item   How can pharma develop a more customer-centric approach?
Level 3 Item   Doctors cast career net wider to fulfil changing aspirations
Level 3 Item   Online learning increasingly popular for doctors
Level 3 Item   Research finds doctors are optimistic about new diabetes drugs but concerned over rationing
Level 3 Item   Review: diabetes tweetchat
Level 4 Item   Diabetes tweetchat (Sept 2014)
Level 3 Item   Doctors.net.uk expands its online educational resources for doctors
Level 3 Item   M3 and partners win Digital Sales Aid Award
Level 3 Item   Is the pharma industry bad?
Level 3 Item   How can pharma realise the power of digital?
Level 3 Item   Is pharma’s marketing model broken?
Level 3 Item   How should pharma engage with GPs on new drugs?
Level 3 Item   How can pharma innovate in child and TYA cancer?
Level 1 Item   Social media
Level 2 Item   Pharma social media directory
Level 3 Item   Pharma and biotech blogs
Level 3 Item   Pharma and biotech companies on Twitter
Level 3 Item   Pharma and biotech on Facebook
Level 3 Item   Pharma and biotech companies on YouTube
Level 3 Item   Pharma on other social media sites
Level 2 Item   Pharma and social media
Level 3 Item   Five ways pharma uses social media
Level 2 Item   Social media tips for pharma
Level 3 Item   Five steps to social media success
Level 3 Item   Social media tips and pitfalls in pharma
Level 3 Item   10 Rules of Engagement: Building Social Confidence in Pharma
Level 1 Item   Mobile and pharma
Level 2 Item   Mobile pharma apps
Level 3 Item   What apps does the public want?
Level 3 Item   The rise and rise of the pharma mobile app
Level 3 Item   Looking beyond apps to devices
Level 3 Item   Healthcare apps grow up
Level 3 Item   Pharma mobile app listing
Level 2 Item   Mobile and pharma sales
Level 3 Item   Pharma and the iPad
Level 1 Item   Regulatory issues
Level 2 Item   Digital marketing regulations in pharma
Level 3 Item   European pharmacovigilance
Level 3 Item   Screening digital media for potential AEs
Level 2 Item   Regulatory tips for pharma marketers
Level 3 Item   Social media’s adverse event myth
Level 3 Item   Tackling pharma’s regulatory issues in digital marketing
Level 3 Item   Overcoming pharma's lack of digital regulations
Level 2 Item   Digital marketing guidelines
Level 3 Item   Digital guidance for pharma
Level 1 Item   Best practice
Level 2 Item   Medical education
Level 3 Item   GSK’s digital training in COPD
Level 2 Item   Disease awareness
Level 3 Item   Janssen's Psoriasis 360 social media campaign
Level 2 Item   Patient focus
Level 3 Item   Pfizer's online male health clinic
Level 1 Item   Digital Futures
Level 1 Item   Site Map