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Digital Handbook

Digital Intelligence Blog

Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools

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Half med devices firms use social media

16 May 2012

Survey finds social media is an integral part of the medical devices industry
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Sanofi launches iPhone blood glucose meter in the US

14 May 2012

Signs Apple Store deal for iPhone, iPod touch and iPad compatible device
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US doctors' use of iPads and smartphones 'evolving rapidly'

11 May 2012

Manhattan Research says 85 per cent of physicians own or use a smartphone for professional purposes
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Europe needs new legal basis for health data, says eHealth Task Force

10 May 2012

European healthcare also needs fundamental reorganisation if it is to benefit from IT advances
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UK pharma won’t have to 'trawl internet' for adverse event reports

09 May 2012

MHRA confirms that limits of pharmacovigilance responsibility also apply to blogs, chat rooms and social media sites
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EC focuses on transformative potential of eHealth

08 May 2012

But as eHealth Week starts, patient groups warn that patient empowerment could fail without better access to technology
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Boehringer adds to local UK social media accounts

04 May 2012

New YouTube channel joins accounts on Flickr and Twitter
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ABPI forms new group to help pharma with digital communications

03 May 2012

Joint ABPI-PMCPA Digital Communications Working Group includes pharma and agency members
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Wins for Ask A Patient and GoodRx at the Webby Awards

02 May 2012

Medicine rating website and a price-based prescription drug search engine win awards' pharma category
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Roche and Novartis praised for web effectiveness

01 May 2012

The pharma firms’ corporate websites are well-placed in Bowen Craggs’ Index report
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