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Digital intelligence blog

Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools

Our flagship resource is the Digital Handbook, which offers expert digital marketing thought-leadership for pharma.

Via a dedicated section on PMLiVE you can view an online version of the latest print edition of the Digital Handbook or browse the website version of the Handbook, which is regularly updated with new content.

In its website form the Digital Handbook also offers a comprehensive pharma social media directory, the most up-to-date of its kind, as well as the most comprehensive listing of pharma mobile apps.

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Solaris Health

The beauty of detail: an effective, compelling medical communications campaign requires each component to be carefully planned, expertly crafted and...

Latest intelligence

Harnessing the power of core elements to optimise market access
This article by John Spoors and Anton Abrahams focuses on optimising market access – the RJW and Solaris Health teams operate across all major markets, where the principles set out...
So how do you really engage with patients?
The most valuable insights from patient engagement are the most unexpected ones. Simple things, which may seem unimportant to you, may be the key to making patients’ lives easier and...
data
Avoiding data pitfalls in clinical research
Genomics sequencing and sensors will present new challenges...

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