Digital intelligence blog

Our flagship resource is the Digital Handbook, which offers expert digital marketing thought-leadership for pharma.

Via a dedicated section on PMLiVE you can view an online version of the latest print edition of the Digital Handbook or browse the website version of the Handbook, which is regularly updated with new content.

In its website form the Digital Handbook also offers a comprehensive pharma social media directory, the most up-to-date of its kind, as well as the most comprehensive listing of pharma mobile apps.

• Roche starts new late-stage trials of Alzheimer’s candidate
• More impressive data from Bluebird’s gene therapy in thalassemia and sickle cell disease
• Moving annual total (MAT)
• New trial results suggest CAR-T effects are durable in lymphoma
• AbbVie builds case for arthritis blockbuster-in-waiting upadacitinib
• Commentary: Roseanne’s racist tweet and Sanofi’s swift and surprising riposte

• Developing advocacy in the pharmaceutical industry
• Weekly industry appointments
• Daily Brief: Andrew Witty's replacement on Accelerated Access initiative, Blincyto gains full EU approval and more
• Improving Outcomes - Patient Engagement & Activation
• Irish survey lists pharma firms’ top five Brexit concerns
• Sanofi poaches Peugeot's finance head