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Breath test could predict response to immunotherapy

A 3D image of someone's lungsStudy found device accurately predicted responses in lung cancer

Four Health and ARK among winners at PM Society Digital Awards

Digital awards 1The awards celebrated its 10th year with biggest event yet

Insys gets bankruptcy court okay for Subsys sale

Opioid product was focus of racketeering charges

Half of European cancer drug trials ‘biased’, says BMJ

BMJ logoReport says studies exaggerate benefits

Chris McPherson

Q&A: Chris McPherson

PME interviews ENGINE | MHP's account director, health

Jessica Pacey 2

Q&A: Jessica Pacey

PME interviews the founder and chief executive of newly launched health comms agency, 67health

The Gallery

A visual showcase of agency work. Track down an agency from the image, track down your competitors' work, search by product or therapy area to pull up, for example, cardiovascular campaigns. Click here for a portfolio of hundreds of campaign visuals – updated regularly – free for you to reference. Agencies – to add your work to The Gallery please contact us.

Breaking free

Pharma’s ability to understand and modify customer behaviour is improving – but is it doing enough?

Breaking free PME sept

Life announces two new hires

Strenghtens growing creative department

Life new hires

Unlocking the potential of science and technology in the UK

Greater collaboration is vital in post-Brexit UK, says Alderley Park leader

Trust: the ultimate elevator

By Andreas Reinbolz, Daniel Schäfer and Ralf Steinmetz

Syneos TL authors

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Nobull Communications

Switched on Creative Communications. With an encyclopedic working knowledge of pharmaceutical industry rules and regulations, we create dynamic, intuitive and...

Latest intelligence

Report: Customer experience, shaping digital healthcare
In this issue of ‘Perspective’ we speak with industry experts to learn about the world of digital healthcare, and how pharma is beginning to utilise these modern technologies to enhance...
Biomarker
Encouraging signs in biomarker R&D
The cancer immunotherapy firms ramping-up biomarker R&D...
Programmatic methodology and why you should be using it
What is it? How does it work? Why is everyone talking about it? By Richard Webb - Associate Director...

Infographics