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Nearly half of HCPs refuse to disclose pharma payments

ABPI London offices

Industry data shows firms spent £363m on working with healthcare professionals

Pfizer resurrects its OTC bid for Viagra in the UK

Confirms MHRA review of new pharmacist-supplied status has begun

Tesaro joins PARP parade with US approval of Zejula

Unlike its rivals Zejula doesn’t require a BRCA mutation in patients before use

NICE knocks-back Shire's pancreatic cancer drug Onivyde

National Institute for Health and Care Excellence NICE logoFinal guidance rules it's not a cost-effective use of NHS resources

AZ gets rapid approval in China for Tagrisso

Lung cancer treatment becomes first medicine to pass through the country's Priority Review pathway

Chess

A new decade of disruption: meeting the biosimilar challgenge

Ten years after biosimilars first rocked their boat, how will biologics stay competitive?

La La Land

La La Land? The myth of multichannel excellence

Pharma is still experiencing growing pains in multichannel marketing

The Gallery

A visual showcase of agency work. Track down an agency from the image, track down your competitors' work, search by product or therapy area to pull up, for example, cardiovascular campaigns. Click here for a portfolio of hundreds of campaign visuals – updated regularly – free for you to reference. Agencies – to add your work to The Gallery please contact us.

EMA establishes big data taskforce

Will explore how research and medicines development can be supported

Dr Thomas Lynch Jnr takes up new role at Bristol-Myers Squibb

Will focus on leading the firm's research and development programme

Dr Thomas Lynch

Choices, choices...

Not all innovative business models are equal

darwins medicine

Therachon appoints new chief medical officer

Dr Maarten Kraan joins the company from AstraZeneca

Dr Maarten Kraan

Sanofi to develop a mobile app for insulin patients

Will work with therapeutic companion software company Voluntis

Sanofi reception

Transforming B2B healthcare marketing

Why marketers should be creating engaging content in the B2B healthcare sector

Kite stock

Grünenthal's relentless pursuit of relief

New CEO Gabriel Baertschi on putting pain in the crosshairs of innovation

Gabriel Baertschi

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Pegasus

At Pegasus, we specialise in helping deliver healthy messages through integrated communication programmes. In fact, inspiring healthy decisions is all...

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