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Two blood cancer drugs among CHMP recommendations

European Medicines Agency (EMA)

Five new drugs, including Janssen’s Imbruvica and Gilead’s Zydelig, backed for use in Europe

From: Research

AZ signs two companion diagnostic deals

AstraZeneca AZ headquarters London UKWill help identify patients suitable for treatment with lung cancer drugs

From: Sales

Plegridy approval underlines Biogen Idec's dominance in MS

Biogen Idec buildingAnd Tecfidera boosts pharma company’s second quarter financial results

From: Marketing

Puppet crooner promotes World Hepatitis Day

world hepatitis day think again richard cheeseThe World Hepatitis Alliance uses Richard Cheese song to raise awareness

From: Regulatory

BMJ accuses Boehringer of withholding Pradaxa data

Boehringer Ingelheim Pradaxa dabigatran packClaims current FDA recommendation for anticoagulant may be flawed

Managing pharma's uncertainty

Futures we can’t predict need a strategy we can’t plan

Channel strategy and orphan drugs

A plan for guiding decisions about a product's distribution channel is particularly relevant for orphan drugs, rare diseases or specialty medicines

Mobile savvy docs don’t want pharma rep visits

But prescribers are still open to receiving industry information

Milestone names chief medical officer

Francis Plat bring experience from Merck, Daiichi-Sankyo, Novartis and BMS to the role

Appointment

Rare diseases and individualised approaches

Orphan drugs require a more innovative, insightful take on branding strategy

Genentech’s Sunil Agarwal joins rare disease firm

He will serve as chief medical officer at Ultragenyx

Appointment

European network HealthUnlocked expands to US

Also adds new partners including Hepatitis Foundation International

HealthUnlocked health social network

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