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Sandoz expands into Japan with €400m Aspen deal

Sandoz NovartisWill gain presence in third largest generics market in the world

NICE backs first cannabis-based drugs, both from GW Pharma

GW Pharma sativex nabiximols MSApproved to treat patients with epilepsy and multiple sclerosis

Novartis makes case for NASH candidate tropifexor

Novartis dayRace to market intensifies as rivals strive to win first-in-class

Boris Johnson pledges fast-track visas for key NHS workers

NHS England logoNew system will accelerate cut-price visas for doctors and nurses

Steve Clark

Q&A: Steve Clark

PME interviews the director of Redwood Brand Curators

Chris McPherson

Q&A: Chris McPherson

PME interviews ENGINE | MHP's account director, health

The Gallery

A visual showcase of agency work. Track down an agency from the image, track down your competitors' work, search by product or therapy area to pull up, for example, cardiovascular campaigns. Click here for a portfolio of hundreds of campaign visuals – updated regularly – free for you to reference. Agencies – to add your work to The Gallery please contact us.

Combining hard technology with human skills

Chris Ross explores why pharma’s multichannel maturity isn’t just about hard technology – success depends on ‘human’ enablers

Nov cover

The latest review of NICE methods

More change could be on the way

NICE

Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends

Content personalisation to continue to yield disproportionate returns

Indegene logo

New faces at Healthware Group and HRW

The latest movers in healthcare comms

Kristin Milburn

Healthcare’s voice revolution

With the UK’s NHS unveiling a major partnership with Amazon’s Alexa, is pharma in danger of being left behind?

voice tech

Patient journey mapping: exploring the clinical and the emotional journey

By Chris Hodgson, Neil Rees, Sumira Riaz and Karen Petticrew

Open health logo

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Cuttsy + Cuttsy

How do you understand what patients really need, without actually living their lives? How do you walk in someone else’s...

Latest intelligence

Patient journey mapping: exploring the clinical and the emotional journey
By Chris Hodgson, Neil Rees, Sumira Riaz and Karen Petticrew While we can all agree that the value of developing a patient journey map cannot be underestimated when exploring the...
Precision medicine at Blue Latitude Health
At Blue Latitude Health we have identified 90+ insights about commercialising precision medicines. Check out our video to get a run down on three core components of the commercialisation and...
Understanding the evolving CAR-T market
In 2017 the approval of the first CAR-T treatment took the world by storm, transforming the way cancer is treated, but two years later more than 500 CAR-Ts are in...

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