Industry data shows firms spent £363m on working with healthcare professionals
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Will explore how research and medicines development can be supported
Will focus on leading the firm's research and development programme
Not all innovative business models are equal
Dr Maarten Kraan joins the company from AstraZeneca
Will work with therapeutic companion software company Voluntis
Why marketers should be creating engaging content in the B2B healthcare sector
New CEO Gabriel Baertschi on putting pain in the crosshairs of innovation