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From: Regulatory

FDA adds rare brain infection link to Tecfidera labelling

biogen idec tecfidera dimethyl fumarateBiogen Idec’s MS drug gets safety warning

From: Research

First trial results positive for GSK Ebola vaccine

GSK GlaxoSmithKline houseChAd3-EBO is safe and able to stimulate response

From: Sales

NICE set to back Alexion's costly 'ultra-orphan' drug

Final draft guidance recommends aHUS treatment Soliris

From: Marketing

New European health comms network launches

packer forbes alexa forbesFounding members of HEAL include the UK’s Packer Forbes and CGC of Germany

The potential of regulated wearable technology

New health-tracking technologies are set to be taken seriously as medical devices

Human cutout pyramid

The behavioural science of adherence

A broad range of factors can influence a person’s decision not to take treatment as prescribed but these can now be seen to be underpinned by academic principles

Novartis gets creative on Pinterest

Invites users to create their own mosquito-killing story

Novartis Pinterest malaria social media

Sanofi nominates Bonnie Bassler to board

She has over 20 years of experience

Monitoring the social media activity of HCPs

Do your research when planning a digital engagement strategy

Do your research

Novo Nordisk’s chief of staffs to leave

Company reduces number of executives from seven to six

Lise_Kingo_novo

Online life sciences mapping tool launched

UK opens up database of 5,000 life science companies and sites

UK Life Sciences map

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Pegasus

At Pegasus, we specialise in helping deliver healthy messages through integrated communication programmes. In fact, inspiring healthy decisions is all...

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