Investigating the sources of evidence as best practice moves from being knowledge-based to evidence-based
The challenge of addressing this fine balancing act
The journey from capabilities excellence to effectiveness
Allergan, Astellas, AstraZeneca, Boehringer Ingelheim and Eli Lilly feature in this month's pharma deals round-up
The pharma boards of the future
A visual showcase of agency work. Track down an agency from the image, track down your competitors' work, search by product or therapy area to pull up, for example, cardiovascular campaigns. Click here for a portfolio of hundreds of campaign visuals – updated regularly – free for you to reference. Agencies – it's free to add your pharma/healthcare campaigns. Just contact us.
nitrogen (Huntsworth Health)
Charity Calendar 2010
Act on Addiction
Central Nervous System
Infections and Infestations
Torre Lazur McCann
More from the gallery
Involving public affairs early during the development and commercialisation process of a new asset is critical to success when demonstrating value to payers and policy makers.
Most life sciences companies know they need to move their multichannel marketing forward, but that requires managing a greater volume of tactics that need to be developed, approved, implemented, and
Immuno-oncology therapies that harness the body’s own defences to fight tumours are widely acknowledged as the new frontier in cancer treatment, but until recently only a few products had reached
Measuring campaign success is key for pharma and the rise of multichannel campaigns has brought with it an increase in spending on commercial analytic solutions, which help users identify opportunities
NHS England's siloed budget and its uncertain
Obesity is on the rise in low- and middle-income countries, particularly in urban settings
The Turkish biopharma market offers many opportunities - if it can overcome its sustainability challenge
Overcoming flaws in leadership development with pharma companies
Key skills and qualities for a career in medical writing
A good match produces the best results
Senior industry figures are taking an ‘ex-directory’ network
Webinar: Customer engagement design
IBM's Amer Fasihi on the rise of Watson
PMLiVE speaks to Mindy Daeschner, director of healthcare technology company PSHealth.
Your customer now expects to access knowledge in any format and at any time that they desire. But how do you become the ever-present partner that they trust and value
Our best practice approach to tracking studies.
Sue Thomas and Paul Midgley, of Wilmington Healthcare, assess how the Five Year Forward View (5YFV) is changing the NHS and how pharma can get involved in redesigning NHS services.