Antibiotic Research UK is the BIA's charity of 2015, but what does it intend to do?
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Hanson Zandi Advertising Ltd
Infections and Infestations
As pharma grapples with the need to becomemore doctor- and patient-centric, can co-creation help it better engage andconnect with its audience by redefining industry relationships with physicians and improve patient
GCI Health's Hannah Morris considers the importance of strategic communications planning for biosimilar entry, a market anticipated to deliver between €8-26bn in savings across the European Union by 2020.