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Changes to look out for in Medical Devices Regulations

compliance

Will digital lead to a greater compliance burden?

Protecting patient privacy

The most effective approaches to compliance

Getting multichannel marketing right

PlanningHow the atomisation of communication is challenging and benefiting pharma

Digging deeper to connect with the powerful force of patient understanding

Pharma digital patient HCP engagementEphMRA's president Karsten Trautmann advocates a holistic approach to market research

The true potential of mobile health tech

Are patients willing to adopt digital?

The Gallery

A visual showcase of agency work. Track down an agency from the image, track down your competitors' work, search by product or therapy area to pull up, for example, cardiovascular campaigns. Click here for a portfolio of hundreds of campaign visuals – updated regularly – free for you to reference. Agencies – to add your work to The Gallery please contact us.

Webinars

Changing Landscape: How Life Sciences Companies can Respond to the Latest Brexit Signals

Brexit means Life Science companies operating in the UK and Europe are having to rapidly respond to a changing but still uncertain landscape.  The lack of clarity in trade and regulation

Transforming Access to Medicines Through Patient-Centric Solutions

As medicines access evolves and pharmaceutical companies take an increasingly nuanced approach to it, it’s ever-more important to focus on particular aspects of this area and investigate whether firms are

The Future of Marketing in Life Sciences: Is your function fit for purpose

The healthcare landscape is rapidly changing as it responds to a multitude of well-known issues. Coupled with emerging digital technologies, these drivers are shaping the industry, moving it towards a

The Power of Storytelling in Health: Friend or Foe?

With traditional media moving online, and the era of social media driving stories through the ethernet, never has a ‘story’ been more impactful.

Country reports

The death of the cancer drugs fund?

UK flagNHS England's siloed budget and its uncertain future

Is obesity really a problem in Brazil?

Obesity is on the rise in low- and middle-income countries, particularly in urban settings

Turkey: A growing pharma market with huge potential

The Turkish biopharma market offers many opportunities - if it can overcome its sustainability challenge

Video

Webinar: Customer engagement design

Customer engagement design pharma Webinar: Customer engagement design

The role of artificial intelligence in healthcare

Watson on jeopardy IBM's Amer Fasihi on the rise of Watson

The impact of new technology on healthcare

Mindy Daeschner PSHealth PMLiVE speaks to Mindy Daeschner, director of healthcare technology company PSHealth.

White papers

Australian Flu and the dilemma of naming diseases

Wearables and Healthcare

What place do wearables have in affecting actual patient health outcomes and can they contribute to the NHS’s sustainability agenda? Or are they just the latest fad?

What does a future-proof rep look like?

Businesses can no longer afford to push ahead with the traditional Key Account Management model.

Behavioural insights to navigate complex healthcare markets

Blue Latitude Health Head of Insight Martine Leroy reveals how her team uses behavioural insights to help develop strong pharma brands and services, which successfully navigate complex situations.

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Virgo Health

Virgo Health is an award-winning global healthcare communications and medical education agency comprising specialists with some of the best skills,...

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