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Collection of attributes giving a brand a recognisable unique quality. May be the result of marketing action or can simply be a result of market perception.
Licensing |
Medical communications |
Marketing |
Public affairs |
Healthcare systems |
Public relations |
Drug R&D |
Legal and regulatory affairs |
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Cello Health Insight is the global market research arm of Cello Health. With 35 years’ sector experience, we specialise in...