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The code covers the promotion of prescription medicines to health professionals and appropriate administrative staff. In addition, it sets the standard for the provision of information on medicines to the public and patients, including patient associations.
See also:
Association of the British Pharmaceutical Industry (ABPI)
Prescription Medicines Code of Practice Authority (PMCPA)
Preferred provider organisation (PPO), British Medical Association (BMA), British National Formulary (BNF), Primary care, Effectiveness, Treatment Investigational New Drug (IND), Readership, Pharmaceutical Pricing Regulation Scheme (PPRS), Ansoff Matrix, Association of the British Pharmaceutical Industry (ABPI), British Pharmacological Society (BPS), Health Maintenance Organisation (HMO), Informed consent document, National Institute for Health and Clinical Excellence , Endorsement,
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