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Healthcare Glossary

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Business portfolio

A collection of businesses and products that when taken together form a company. The best business portfolio is one that fits the company's strengths and helps exploit the most attractive opportunities. The two best-known portfolio-planning methods are the Boston Consulting Group Portfolio Matrix and the McKinsey/General Electric Matrix.

See also:
Boston Consulting Group
McKinsey Seven S's of Management (or 7-S Model)

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infill is a dynamic and innovative, international healthcare agency with >25 years' experience in delivering healthcare communication, medical education and...

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