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Healthcare Glossary
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Corporate strategy
The policies of a company with regard to its choice of businesses and customer groups.
See also:
Business Plan
Business Strategy
Corporate governance
Critical success factors
SMART objectives
Tactical planning
Vision
Related terms
Publication planning, Competitor analysis, Convenience sampling, Situation analysis, Launch plan, Marketing strategy, Critical success factors, International marketing, Marketing intelligence, Dichotomous question, Offensive marketing, PESTLE, List price, Market development, Tactical planning,
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