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Healthcare Glossary
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Infiltration marketing
A marketing strategy aimed at infiltrating consumers at a local level, targeting the communities and communications of potential trend setters. This can include a marketer’s use of social media or online forums to engage with customers about a product or service.
See also:
Social media
e-Marketing
Viral marketing
Related terms
Early adopters, Below the line , Channel strategy, Brand, SWOT analysis, In-Company training, Marketing consultant, Decline Stage, Social marketing, Direct marketing, Conversion rate , Internal marketing, Clip or Clipping, Focused Advertising Sampling Technique (FAST) Marketing, Marketing cost analysis,
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