Please login to the form below
Healthcare terms - M
A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W |
Healthcare Glossary
A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W |
Healthcare terms - M
- Macro environment
- Maintenance strategy
- Majority fallacy
- Managed care
- Management by objectives (MBO)
- Margin (profit)
- Marginal analysis
- Marginal cost
- Market attractiveness
- Market challenger
- Market development
- Market entry
- Market entry barrier
- Market follower
- Market forecast
- Market growth rate
- Market leader
- Market niche
- Market penetration
- Market penetration pricing
- Market penetration strategy
- Market positioning
- Market research
- Market segmentation
- Market share
- Market skimming pricing
- Market value added (MVA)
- Marketing
- Marketing acronyms
- Marketing advantage
- Marketing audit
- Marketing channels
- Marketing communications
- Marketing concept
- Marketing consultant
- Marketing cost analysis
- Marketing decision support system (MDSS)
- Marketing information
- Marketing intelligence
- Marketing metrics
- Marketing mix
- Marketing myopia
- Marketing objectives
- Marketing orientation
- Marketing plan
- Marketing planning
- Marketing research (MR)
- Marketing strategy
- Marketing strategy
- Mathematical analysis of perception and preference (MAPP)
- Maturation
- McKinsey Seven S's of Management (or 7-S Model)
- Me-too
- Mean
- Media buyer
- Media evaluation
- Media mix
- Media planning
- Media schedule
- Medicines and Healthcare products Regulatory Agency (MHRA)
- Merchandising
- Merger and Acquisition (M&A)
- Meta analysis
- Methodology
- Micro environment
- Microsite
- Mission statement
- Mobile commerce (M-Commerce)
- Mode
- Modelling
- Models (or marketing models)
- Moderator
- Moderator guide
- Modular training
- Monopoly
- Monopsony
- Mood board
- Morbidity
- Mores
- Motivation research
- Moving annual total (MAT)
- Multi-brand strategy
- Multimedia
Featured jobs
- NEW FREELANCE OPPORTUNITIES!!! LONDON and HOME WORKING!
-
EXCELLENT DAY RATES AVAILABLE
- Head of Partnerships - Competitive - London
-
Competitive Salary Offered
- Account Manager, Medical Communications and Marketing
-
£30, 000 – £40, 000 benefits and bonus
-
Senior Medical Writer
-
Salary TBC
-
Midweight Brand Planner
-
Up to £50, 000
Subscribe to our email news alerts
- Grail’s multi-cancer blood test gets FDA breakthrough status
- Moving annual total (MAT)
- Communique - Communiqué Awards
- Babylon expansion sparks ‘NHS destruction’ warnings
- Spinraza managed access deal in England breaks deadlock for Biogen
- Orphan drugs and breakthrough therapies drive Cortellis Drugs to Watch 2019
- Europe responding to gene therapy challenge, but picture remains fragmented
- Turning learning into action: The challenge of behaviour change
- Syncona launches another cell therapy company, Treg specialist Quell
- MorphoSys eyes 2020 launch for lymphoma CAR-T challenger
- There is no such thing as good medical communications
- Genentech forges $800m autoimmune alliance with Parvus
PMHub
Aptus Health
Aptus Health is dedicated to advancing health engagement. The company offers end-to-end digital health engagement solutions spanning all areas of...
Quick links
Infographics
