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Healthcare Glossary
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Management by objectives (MBO)
An evaluation and control system whereby each management function is required to define the objectives it is set to achieve. These are cascaded down through individual members of the team who set their own objectives which are necessary for them to contribute to the achievement of their function head / line manager's objectives and are agreed by them. Progress is reviewed and monitored at regular intervals.
See also:
Corporate governance
Corporate strategy
Related terms
Grey market, Cost per click (CPC), Relative advantage, Price fixing, PEEST, Corporate strategy, Cost–benefit analysis, Territory management, Disease awareness marketing, Majority fallacy, Market skimming pricing, Micro environment, Ansoff Matrix, Porter's 'Five Forces', Brand mapping ,
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