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An aspect of an existing market which deters a firm from entering it. This includes an already successful competitor with a dominant share of the market already.
A consequence of market barriers is the restriction of competition in a market, sometimes contributing to inflated prices. Existence of industry monopolies is often aided by barriers to entry.
See also:
Market Entry
Market challenger
Market follower
Free market economy
Monopoly
Portfolio, Market penetration strategy, List price, Guerrilla marketing, Offensive marketing, Adaptive scripting, Segment, Strategic marketing concept, Oligopsony, Dichotomous question, Emotional selling preposition (ESP), Direct-to-consumer (DTC), Market entry, Market niche, Market penetration,
Accession was a born from a passion and a vision. A passion to harness the power of market access to...