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Healthcare Glossary
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Me-too
A product which holds no significant advantage over similar products already produced by competitors
Related terms
Unprompted recall, Opinion leader, Opportunity cost, Business to consumer (B2C), Product class, Repositioning, Competitive advantage, Payback period, Brand extension , Business to business (B2B) , Distribution, Maturation, Long term value (LTV), Learning curve, Four Ps,
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