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Healthcare Glossary

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Opinion leader

Someone acknowledged as an expert or influential figure in their field who will actively provide opinions about a product which will affect the way the product is perceived on a more general level.

See also:
Gatekeeper
Business Plan
Business Strategy
Vision

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Merrill Brink International

Merrill Brink International is a leading provider of life sciences, legal, financial, manufacturing and corporate language solutions for global companies....

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