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Healthcare Glossary
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Point of sale (POS)
The location within a retail outlet where the customer is able to purchase a product. Point of sale (POS) referred to also as Point of purchase (POP) ) or checkout is the area where a final transaction transpires. A POS "checkout" is most commonly a terminal, a cashier till.
Related terms
Positioning, Distribution, Advertising, Long term value (LTV), Consumer, Customer lifetime value (CLV), Lead generation, Cash cow, Early adopters, Adopter categories, One to one marketing (1:1 marketing) , Market share, Comparative advertising, Culture, Decline Stage,
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