Please login to the form below
Healthcare Glossary
A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W |
Porter's 'Five Forces'
A model for industry analysis and business strategy development developed by Michael E Porter of Harvard Business School professor, Michael E Porter. The five forces the model bases its analysis around are buyers, suppliers, substitutes, new entrants and rivals.
Related terms
Marketing acronyms, Mathematical analysis of perception and preference (MAPP), Market share, Strategic business unit (SBU), Cost-effectiveness analysis (health economics), Attitudinal scaling, Risk-benefit analysis, Disease awareness marketing, Focus group moderator, Key opinion leader (KOL), Lifestyle, Management by objectives (MBO), Institutional review board (IRB) - pharmacoeconomics, Lifestyle research, Detail aid,
Featured jobs
-
Account Director, Medical Education
-
Salary TBC
-
Account director
-
Competitive salary and bonus scheme
- Account Director, Healthcare Communications
-
Salary TBC
-
Account Director
-
£Competitive Salary
-
Scientific Director
-
£60000 - £85000 per annum, Benefits: Bonus, pension, subsidised gym and much more
-
Publications director
-
Competitive salary and bonus scheme
-
Experienced medical editor
-
Competitive salary and bonus scheme
-
Account Manager (PR)
-
Great Benefits
- Brand Manager - Medium Global Pharma Company
-
£Competitive Financial Package
- Group Director of Medical Affairs and Scientific Strategy, Medic...
-
Substantial six figure package
-
Senior External Communications Lead
-
£Competitive Salary
- Client Services Director - Digital MedComms
-
£60000 - £80000 per annum, Benefits: Pension, healthcare, dedicated training budget, regul
- Senior Medical Writer, MedComms Agency
-
Salary TBC
- Digital Associate Director - Medcomms
-
£65000 - £80000 per annum
- Account Director, Medical Communications & Events
-
£50 - 65, 000 according to skills and experience benefits
- Senior Medical Writer or Lead Medical Writer
-
£Competitive Salary
-
Account Manager
-
£Competitive Salary
- Account Manager, Healthcare Communications
-
£32, 000 - £40, 000 bonus benefits
Subscribe to our email news alerts
- Merck’s Ebola vaccine wins approval in four African countries
- Seattle Genetics wins FDA priority review for oral HER2 drug
- China’s BrightGene successfully copies Gilead’s coronavirus hopeful remdesivir
- Novartis faces criticism over Zolgensma ‘health lottery’
- Merck chases Roche with triple-negative breast cancer data for Keytruda
- J&J gets US backing for vaccine against coronavirus, christened Covid-19
- How will the Tories’ historic win shape the NHS?
- Introducing the members of the Porterhouse Medical Advisory Group
- CSR 'Christmas Spirit' 2019
- Spotlight interview: 15 minutes on Independent Medical Education
- US backs Sanofi’s ‘fast-track’ coronavirus vaccine
- BMS’ Opdivo combo misses the mark in pancreatic cancer
PMHub
OUTiCO
Providing an exceptional outsourcing service to the Pharma & Healthcare industries. We offer a sustainable approach and drive sales outcomes...
Quick links
Infographics
