A programme designed to educate, encourage and support patients in the ongoing use of their medication. Concordance also referred to in medicine as (compliance, adherence, or capacitance) describes the degree to which a patient correctly follows medical advice given by a medical professional. Most commonly, it refers to the medication or drug compliance by the patient, the use of medical appliances and the attendance of counseling or other courses of therapy. Both the patient and the health-care provider affect Concordance. A positive physician-patient relationship is the most important factor in improving a Concordance Plan. However the high cost of prescription medication may also have bearing on Concordance breakdown.
Strategic health authority (SHA), Ambulatory Care and Diagnostics Centre (ACAD), General practitioner (GP), Experimental drug, British Medical Association (BMA), Phase IV trials, Healthcare Communications Association (HCA), Cost-effectiveness threshold (health economics), Customer loyalty, Off-label use, Routine response behaviour, Brand mapping , Customer relationship management (CRM), Customer, Emotional selling preposition (ESP),