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One to one marketing (1:1 marketing)
A marketing approach that concentrates on treating each customers as an individual and meeting each customer's own personal needs. This type of marketing aims to develop strong, long-term relationships with each customer.
Customer service programme
Customer lifetime value (CLV)
Coverage, Conversion rate , Social media, Offensive marketing, Early adopters, Marketing audit, Market segmentation, e-Commerce, Point of sale (POS), Decline Stage, Trial stage, Marketing mix, Buying behaviour , Shelf life, Adoption curve,