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Avoiding the pharma digital trap

Avoiding the pharma digital trapPharma hasn't been as slow to the digital party as some critics would have us believe. But armed with enthusiasm to conquer a new frontier, a number of companies have forgotten some of the key principles of marketing in pursuit of a digital dream.

This guide offers you the know how to engage online and avoid the digital trap.

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Havas Life Medicom

We’re a specialist-led, unified communications agency delivering connected healthcare communications, informed through fresh insights, smart thinking and inspired ideas. Our...