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Avoiding the pharma digital trap

Avoiding the pharma digital trapPharma hasn't been as slow to the digital party as some critics would have us believe. But armed with enthusiasm to conquer a new frontier, a number of companies have forgotten some of the key principles of marketing in pursuit of a digital dream.

This guide offers you the know how to engage online and avoid the digital trap.

Read Avoiding the pharma digital trap online 

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Kantar Health

Kantar Health is a leading global healthcare consulting firm and trusted advisor to many of the world’s leading pharmaceutical, biotech,...

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