Agency hired to drive new product launches across Europe
Programme recognises responsible marketing and business practice in the healthcare industry
Non-profit organisation END7 asks: 'Can you watch what they watched?'
Firm will develop and distribute medicines in some of the world’s poorest countries
UK government departments no longer have to match funding from external partners
Campaign intended to reinforce company values to consumer
UK pharmaceutical recruitment company expands
Smart Patients provides a platform for patients to discuss treatments
Follows the partnership’s filing of its SGLT-2 inhibitor for European approval
Informational source shift: from marketing to medicalThe changing role of medical information in HCP communications pathways
From paralysis to analysis: the journey to multichannel marketingTo make most of multichannel strategy, companies must be proactive and pull multichannel planning into the strategic process much earlier
The science and art of good forecastingReliable forecasting will not only allow businesses to better understand their operations, but will also help buffer against the impact of uncertainties
Draftfcb Healthcare wins Most Creative Agency at the 2013 MannysUS ceremony also rewards H4B Chelsea with an Agency of the Year award
FleishmanHillard rebrands its global networkLaunches digital magazine to support its new positioning
ABPI: Pharma must sell outcomes, not productsAnnual conference told industry must re-establish its social contract with the NHS
Novo Nordisk launches new US insulin campaignUS IndyCar driver, diabetic and FlexPen user Charlie Kimball fronts activities
Bobby Moore Fund and Cancer Research UK launch gender-specific outdoor advertising campaign‘Make Bobby Proud’ campaign identifies male gender passers-by
NHS Alliance policy director to collaborate with Packer ForbesMichael Sobanja to offer advice on market access challenges
Novo opens doors on new US headquarters$225m redevelopment for New Jersey life science offices
Dominique Jaquest joins agency from CCA
Travyn Rhall takes global CEO role at Millward BrownRhall moves into role following successful seven-year stint as CEO, AMP
Edelman appoints Red Health's Paul GittinsFounding member of Red Health to move to Edelman as managing director
Health editor at The Sun newspaper joins Ruder FinnEmma Morton appointed media strategist at PR firm
Damian Eade to lead Insight Research Group's new digital teamNew business team will focus on mobile, strategy and new channels
Caudex Medical works as a strategic partner with the global healthcare community driving dynamic medical communications. We breathe life into ...