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Astellas picks PhRMA’s Uhlendorf for US public affairs lead

He will leave his role as VP, communications and public affairs at US trade body

Karl Uhlendorf_AstellasAstellas has named Karl Uhlendorf to lead public affairs efforts across its Americas business.

Uhlendorf, who joins Astellas on July 28, currently serves as VP, communications and public affairs at the US trade body the Pharmaceutical Research & Manufacturers of America (PhRMA).

In his new role as communications and advocacy director he will be responsible for strengthening Astellas’ media and advocacy presence in Washington DC as well as providing strategic communications counsel to the Astellas’ corporate communications and government affairs team.

Uhlendorf has significant experience in the area, having spent seven years at PhRMA in communications and public affairs roles.

Margaret Long, Astellas’ VP, business communications and advocacy, said: “We are eager to leverage Karl’s expertise in a number of key focus areas, namely media, public affairs and advocacy.”

The company added that Uhlendorf’s appointment was “the latest phase in the building of the new US corporate communications team”. Other recent appointments include former Lilly comms chief Jeff Winton as senior VP, chief communications officer.

Article by Dominic Tyer
27th June 2014
From: Marketing
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