Please login to the form below

Not currently logged in
Email:
Password:

Beth Moore joins Saatchi & Saatchi Health

Moves from TBWA\PW to take up new role as head of strategy

Saatchi & Saatchi Health Beth MooreSaatchi & Saatchi Health has appointed Beth Moore as head of strategy with a remit to lead and expand the London-based healthcare advertising agency's strategy offering and capability.  

Moore joins Saatchi from TBWA\PW, where she spent more than four years as a senior planner before taking up a role as a group account director.  

She said: “I'm delighted to have joined Saatchi & Saatchi Health and looking forward to working with the team to create compelling and meaningful brand experiences, underpinned by human insight, that result in positive connections between people and brands.  

“These experiences lead to changes in stakeholder behaviours and help our clients to maximise the potential of their brands.”  

At Saatchi Moore's new position will involve spearheading the development of a new function to increase the effectiveness of the agency's marketing and communications activities.  

General manager Raakhee Thompson said: “Our vision is to redefine the role of planning as a function and the role that strategy can play within healthcare agencies. In Beth we have the perfect person to help shape that vision.”

9th October 2013

From: Marketing

Share

Tags

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
Havas Life Medicom

We’re a specialist-led, unified communications agency delivering connected healthcare communications, informed through fresh insights, smart thinking and inspired ideas. Our...

Latest intelligence

women
Advancing women in healthcare
Fostering the next generation of leaders...
The Challenges Of UX In Healthcare: Technology To Change Lives
Blue Latitude Health Director and Head of Customer Experience Elisa Del Galdo explores the latest digital healthcare trends and reveals the innovations changing the sector today....
It’s all about patient outcomes… right?
Lessons from history: a design thinking perspective...

Infographics