Branding Science Group has expanded its senior management team with the appointment of Jon Chandler.
He will be responsible for broadening the scientific basis of the firm’s research approach, as well as overseeing the research team’s service offerings.
Chandler brings over 30 years of market research experience to the life science consultancy, most recently as head of Mojo Brand Development.
He founded Mojo in 2010 and has since served as research director, focused on delivering brand strategy for international pharmaceutical clients.
Previously, Chandler was Brand Health International’s research director, having originally co-founded the firm as Context Research International in 1986 before rebranding in 2005.
Peter Cunningham, chief executive officer of Branding Science Group, said: “We are delighted that Jon has decided to join the Branding Science Group.
“We feel he will be a perfect fit and will add significant value in terms of supporting and enhancing the range of offerings and approaches we are taking to our rapidly growing global client base.
“In addition, Jon will further strengthen the scientific underpinnings of our market research and consulting in line with our overall growth strategy.”